Business
Scripps to launch Scripps Sports Network streaming channel
Includes women’s live sports and original, premium programming New 24/7 streaming network100+ live games, including Professional Women’s Hockey League,
About this update from E.w. Scripps Company (the)
[{"type":"text","content":"Includes women’s live sports and original, premium programming\nNew 24/7 streaming network100+ live games, including Professional Women’s Hockey League, National Women’s Soccer League, Major League Volleyball, slated for 2026100+ hours of Women’s National Basketball Association contentOriginal series, acclaimed documentaries, sports talk and more premium programmingDebuts March 24 with broad distribution on streaming servicesState Farm® signs on as founding advertising partner CINCINNATI, March 23, 2026 (GLOBE NEWSWIRE) -- As sports fans demand accessible and premium live sports, The E.W. Scripps Company (NASDAQ: SSP) is launching a 24/7 destination for live games and events, exclusive original series, specials, documentaries and other popular sports programming via Scripps Sports Network (SSN) – a free, ad supported streaming television (FAST) channel. Scripps Sports Network will premiere on Tuesday, March 24. The network will be widely available at launch, or shortly thereafter, across major streaming platforms and services, including: The Roku Channel, Samsung TV Plus, LG Channels, Amazon Prime Video, Amazon Fire TV and Alexa, Google TV Freeplay, Xumo Play, TCL tv+, TCL Channel, Plex, Local Now, Sports.TV and Tablo. Additional distribution partners are planned. The launch of Scripps Sports Network expands upon Scripps Sports’ leadership in women’s sports and in the rapidly growing streaming television ecosystem. In 2025, streaming viewership for the NWSL on ION and WNBA on ION combined was up 25%, confirming the significant and growing demand for women’s sports content. “In today’s fragmented sports media landscape, Scripps Sports Network is meeting the moment as a reliable, easy-to-access home for passionate fans,” said Keisha Taylor Starr, general manager of Scripps Networks and Scripps chief marketing officer. “We are delivering what viewers want and advertisers need: premium sports content, live games, compelling personalities and year-round programming that’s freely accessible to streaming audiences. Our programming lineup makes Scripps Sports Network the most premium sports destination in the FAST marketplace.” “Our recent live sports streaming growth tells us that fans are hungry for more,” said Brian Lawlor, president of Scripps Sports. “A dedicated 24/7 sports FAST channel allows us to further leverage our existing s...