Business
Acquisition of Comapi
Acquisition of Comapi.
About this update from Dotdigital Group Plc
[{"type":"text","content":"\n \nRNS Number : 1666X dotDigital Group plc 22 November 2017 \n\ndotdigital Group Plc\n(\"dotdigital\", \"Company\" or the \"Group\")\n \nAcquisition of Comapi\n \n \ndotdigital Group Plc (AIM:DOTD), the leading provider of intuitive software as a service (\"SaaS\") and managed services to digital marketing professionals, through the 'dotmailer' platform, announces that it has completed the acquisition of the Comapi group of companies, (\"Comapi\") a fast-growing business focused on the omni-channel messaging and cloud communication market, for a cash consideration of £11 million (the \"acquisition\"). Potential further consideration of up to £1.2 million in share options is also payable to the management team dependant on them achieving specific performance targets over a 2 year post-acquisition period and remaining with the business. \n \nHeadquartered in Cheltenham with approximately 30 employees, Comapi has built a scalable software platform that allows businesses to communicate with their consumers across multiple conversational messaging channels including the growing market for live chat. Comapi's heavy investment in technology allows it to compete in the CPaaS (communication platform as a service) and ARN markets (alerts, reminders and notification), providing a flexible API (application programming interface) based omni-channel messaging platform and toolkit that facilitates easy integration and rapid deployment to businesses requiring a personalised and two-way customer engagement solution.\n \nAcquisition highlights\n \nThe Directors believe the acquisition will:\n \n\nExtend dotdigital's marketing automation platform to provide an industry leading solution offering fully integrated omni-channel and conversational commerce support to marketers,\nEnable dotdigital to deliver aligned conversational messaging across channels including email, mobile push, SMS, Facebook messenger, Apple business messenger, Twitter and live chat\nEnable dotdigital customers to meet consumer demand for a more personalised communication experience and\nPosition dotdigital as the most advanced platform on the market and make dotdigital more relevant in the strategic mobile first Asian market.\n\n \nFinancial Information\n \nComapi had revenues of £7.8 million which are primarily recurring and...