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Dorel Juvenile Group introduces ground-breaking car seat safety technology
Air Protect(TM) to Launch in New Safety 1st Car Seat FOXBORO, MA and MONTREAL, QC, June 29 /CNW T...
About this update from Dorel Industries Inc. Class A
[{"type":"text","content":"\n\n\n\nAir Protect(TM) to Launch in New Safety 1st Car Seat\n\n\nFOXBORO, MA and MONTREAL, QC, June 29 /CNW Telbec/ - Dorel Juvenile\nGroup, Inc., a division of Dorel Industries (TSX: DII.B, DII.A), and the\nnation's largest juvenile products manufacturer, today announced the launch of\nAir Protect(TM), the most innovative and groundbreaking safety feature ever\noffered in a car seat. Developed in conjunction with Kettering University's\nrenowned Crash Safety Center, Air Protect(TM) is designed to protect children\nin side impact collisions, putting a state-of-the-art layer of air protection\nwhere it's needed most, around the child's head.\n\n\nTo view the Multimedia News Release, go to:\nhttp://www.prnewswire.com/mnr/safety1st/38800/\n\n\nSide impact crashes have dramatically increased over the past two decades\nand are today the deadliest kind of crashes for children. The vast majority of\nthese fatalities are due to head trauma, according to the U.S. National\nHighway Traffic Safety Administration (NHTSA).\n\n\nHow Air Protect(TM) Works\n\n\nThrough the precise release of air, Air Protect(TM) compresses and\nshields children from side impact intrusion and immediately reduces crash\nforces where the child is most vulnerable - the head. Air Protect(TM) does\nthis by extending ride-down, the amount of time it takes to slow a child's\nmovement in a crash. By extending ride-down time, Air Protect(TM) creates a\nslower, softer landing.\n\n\nThe Dorel/Kettering Method\n\n\nAir Protect(TM) was developed as a result of a revolutionary testing\nmethod. The Dorel/Kettering Method uses an intruding door technique, instead\nof a fixed door, to simulate a side impact crash with far more accuracy. In a\nside impact crash, a car door moves inward, toward the child.\n\n\n"Dorel continues to be the leader in the car seat category and with this\nunique testing approach has created a new level of side impact protection for\nchildren, the likes of which have never been seen before," commented Dave\nTaylor, President of Dorel Juvenile Group US. "This new testing method is so\nsignificant that we have shared our findings with the National Highway Traffic\nSafety Administration, supporting NHTSA's efforts to provide more\ncomprehensive regulation for side impact crash testing."\n\n\nOver the past two years, Dorel's team of indu...