Business
Showpass Selects Domo to Deliver Scalable, Real-Time Embedded Analytics Worldwide
Innovative ticketing platform leverages Domo to empower event organizers and venues with personalized insights that drive engagement, revenue, and positive
About this update from Domo, Inc.
[{"type":"text","content":"\n Innovative ticketing platform leverages Domo to empower event organizers and venues with personalized insights that drive engagement, revenue, and positive customer experiences\n\n\n SILICON SLOPES, Utah--(BUSINESS WIRE)--\nDomo (Nasdaq: DOMO) today announced that Showpass, a leading ticketing platform, is using Domo’s AI and data products platform to deliver real-time, embedded analytics to over 30,000 clients across North America, Europe, and Australia, transforming how data is accessed, shared, and leveraged, improving business outcomes.\n\n\nShowpass enables venues and event organizers to manage sales and create better live event experiences. As the live events industry continues to grow in complexity, Showpass faced the challenge of providing its vast client base with easy access to critical sales and event data. With Domo, Showpass has been able to embed dashboards directly within its platform, giving clients live data related to ticket sales, season pass demand, attendance, and more—anytime, anywhere. This helps clients better understand their audiences and maximize engagement and revenue.\n\n\n“Live data is essential for our clients in the ticketing business. Domo lets us offer this critical data while creating an upgrade funnel to unlock further insights for clients needing specific data points,” said Cam Amantea, senior finance operations analyst at Showpass. “Showpass also utilizes Domo to enhance our customer support by consolidating all company data into a single source of truth. Support teams can now provide instant answers and automate fraud detection with the integration of Domo with Stripe. What used to require a dedicated person managing fraud transactions is now a 10-minute daily check for flagged transactions.”\n\n\nIn addition to providing embedded analytics, Showpass introduced premium dashboards as a new revenue stream, offering customized solutions tailored to the needs of different verticals such as sporting events, musical festivals, and seasonal transactions. Clients can opt for dashboards personalized to their unique venues and workflows.\n\n\n“Domo empowers Showpass with the real-time insights they need to not only help increase revenue but also enhance the event experience for both organizers and their audience,” said Mark Maughan, chief operating officer at Domo. “Domo’s ability to embed persona...