Business
Bassett Furniture Builds a Data-Driven Culture with Domo
Storied home furnishings company taps Domo’s AI and data platform to uncover new trends and insights, modernize its operations and meet the changing needs of
About this update from Domo, Inc.
[{"type":"text","content":"\nStoried home furnishings company taps Domo’s AI and data platform to uncover new trends and insights, modernize its operations and meet the changing needs of today’s customers\n\n\n SILICON SLOPES, Utah--(BUSINESS WIRE)--\nToday, Domo (Nasdaq: DOMO) announced that Bassett Furniture Industries, Inc. (Nasdaq: BSET) integrates Domo throughout its operations – from corporate headquarters to retail stores and its distribution team – to power data-driven decisions. Bassett Furniture started working with Domo in 2020 and now uses real-time data to engage retailers, select the right merchandise for a specific region, reduce unnecessary inventory and maximize retail space.\n\n\nSince 1902, Bassett Furniture has been a leading manufacturer of high-quality home furnishings and was one of the first large-scale furniture manufacturers in the United States. The company turned to Domo to help modernize its data operations, overhauling over a century’s worth of legacy systems and powering a fresh data-driven culture. Now, employees across the organization use Domo every day, instantly filtering real-time data, creating dynamic reports and monitoring trends. With Domo’s mobile app, teams across the country are updated instantly, reviewing relevant insights for each location, employee and furniture item.\n\n\n“We wanted something that would enable us to walk into any store and have complete insight into the performance of any employee, furniture item or time period,” said Brian Claspell, CIO at Bassett Furniture. “Domo’s an incredible tool because it provides data in a succinct way that allows us to look across product lines and customer bases. This helps us understand our customers better so we can provide a better experience.”\n\n\nDomo enables Bassett Furniture to make data-driven purchasing decisions through monitoring sales trends and identifying what customers are likely to buy six months from now. Improved forecasting helps the company better manage long lead times and warehouse space by rightsizing inventory and making more relevant buying choices.\n\n\nIn addition to its owned retail locations, Bassett Furniture’s products are available at more than 130 independent retailers nationwide. The company’s leadership and sales teams use Domo to maximize space in those locations by engaging with retailers and identifying the right merchandise...