Business
DNA Brands Closes First of Several ICO Projects
DNA Brands Closes First of Several ICO Projects.
About this update from Dna Brands, Inc.
[{"type":"text","content":"\n\n FORT LAUDERDALE, FL, Jan. 09, 2018 (GLOBE NEWSWIRE) -- DNA Brands Inc. (OTC Pink: DNAX) is pleased to announce that its wholly owned subsidiary Tokentalk.io has inked and closed its First ICO project (Initial Coin Offering) for 2018.  CEO Adrian McKenzie has signed an agreement whereby Tokentalk.io will provide Cryptocurrency Consultation, SEO (Search engine optimization), Social Media, Marketing and Advertising services for the upcoming Zillor Global ICO http://www.zillorglobal.com.   \n Zillor Global offers a smart cloud-based mobile engagement platform for point-of-sale locations.  By using the Zillor Global App, companies and consumers will be able to complement their traditional marketing channels with a self-serve robust digital infrastructure (loyalty based platform, similar to Air Miles or credit card customer reward points).  Zillor Global leverages a point-of-sale mobile technology that helps clients grow their businesses.  Unlike physical stores, e-commerce has a distinct advantage to get customer insights by tracking customers' digital journey and rapidly responding to changing consumer needs. As digital influence spreads beyond limited product categories, physical stores need to look beyond the traditional business intelligence & marketing tools and develop a deeper understanding of in-store consumer behaviour & outreach programs (similar to what Amazon has been doing). Zillor Global fills this gap by empowering the physical world with both low cost digital outreach and consumer intelligence. Zillor Global has hired tokentalk.io to advise and implement the marketing and SEO strategy for the upcoming $10 Million Dollar Zillor Global ICO.  Notably, Zillor Global has worked with clients such as Visa, AIG, Deloitte & Touche and its sister company Cashaa (in early December 2017 Cashaa raised $14 million dollars in an ICO that closed on December 6, 2017).   DNA Brands has retained the Auxesis Group https://auxesisgroup.com to handle the coding (and smart contracts for the Zillor Global ICO).   Auxesis, established in 2015, is among the very first players in India focusing on building Blockchain solutions, initially with the aim of research and development of Nascent technology (an existing Indian Loyalty Program). With a global footprint, Auxesis...