Direct Digital Holdings Reports Q4 & Full-Year 2024 Financial Results

About this update from Direct Digital Holdings, Inc.

[{"type":"text","content":"Full Year Revenue of $62.3 Million In-Line with Revised Revenue Guidance","length":72,"tagName":"p","attribs":{}},{"type":"text","content":"Continued to Diversify Customer Base with Leading Sell-Side Partners and Buy-Side Customers in New Verticals","length":108,"tagName":"p","attribs":{}},{"type":"text","content":"Management to Host Conference Call at 5:00 PM ET Today","length":54,"tagName":"p","attribs":{}},{"type":"text","content":"HOUSTON, March 27, 2025 /PRNewswire/ -- Direct Digital Holdings, Inc. (Nasdaq: DRCT) ("Direct Digital Holdings" or the "Company"), a leading advertising and marketing technology platform operating through its companies Colossus Media, LLC ("Colossus SSP") and Orange 142, LLC ("Orange 142"), today announced financial results for the fourth quarter and full year ended December 31, 2024.","length":427,"tagName":"p"},{"type":"text","content":"Mark D. Walker, Chairman and Chief Executive Officer, commented, "We are pleased to announce that despite the challenges faced this past year, we delivered fourth quarter results in-line with our revised revenue guidance range. The combination of our revenue optimization strategies and cost-saving initiatives has positioned Direct Digital Holdings for future growth as we look to rebuild to previous levels. Starting last year, we began further expanding sources of our revenue and conducting a cost savings review, which has resulted in a more diversified and efficient business model reflecting significant operating expense reduction sequentially when compared to the first half of the year."","length":707,"tagName":"p"},{"type":"text","content":"Walker continued, "In the third quarter of 2024, we announced the launch of Colossus Connections, an aggressive initiative to accelerate our direct integration efforts with leading demand-side platforms and that we have already signed up two of the leading partners in the marketplace. We are expecting to see revenue impacts as we move through 2025, once integration is complete in the second half of 2025. On the buy-side, since we unified our two divisions, Orange 142 and Huddled Masses, we have been keenly focused on small- and mid-sized clients, who are increasingly shifting advertising budgets to digital and require support to navigate its complexities and optimize thei...

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