Business
Digital Brands Group Partners with Renov AI to Accelerate Development of AI-Powered Tools Across Commerce and Brand Ecosystems
AUSTIN, Texas, May 21, 2026--Digital Brands Group, Inc. ("DBG" or the "Company") (NASDAQ: DBGI), a publicly traded company specializing in apparel and e-commerce, today announced a strategic partnership with Renov AI, an applied artificial intelligence company with a strong technical team supported by MITACS, to accelerate the development of Digital Brands Group’s expanding suite of AI-powered tools.

About this update from Digital Brands Group, Inc.
[{"type":"text","content":"AUSTIN, Texas, May 21, 2026--(BUSINESS WIRE)--Digital Brands Group, Inc. ("DBG" or the "Company") (NASDAQ: DBGI), a publicly traded company specializing in apparel and e-commerce, today announced a strategic partnership with Renov AI, an applied artificial intelligence company with a strong technical team supported by MITACS, to accelerate the development of Digital Brands Group’s expanding suite of AI-powered tools.","length":440,"tagName":"p"},{"type":"text","content":"Through the partnership, Renov AI’s engineering and research team will support Digital Brands Group across a range of AI initiatives, including data intelligence, automation, and advanced analytics designed to strengthen brand protection, improve ecommerce performance, and support emerging digital brand models. Renov AI brings deep technical expertise and research-driven development capabilities, complemented by its participation in the MITACS innovation ecosystem.","length":469,"tagName":"p"},{"type":"text","content":"MITACS, a national research organization that connects industry with academic talent, has invested more than C$1.5 billion in research and development over the past eight years, supporting thousands of applied innovation projects across Canada. Renov AI’s collaboration with MITACS underscores the technical rigor and research foundation behind its AI development efforts.","length":372,"tagName":"p"},{"type":"text","content":""Building a meaningful AI platform requires more than software, it requires strong technical teams, research depth, and the ability to execute," said Hil Davis, Chief Executive Officer of Digital Brands Group. "Renov AI brings exactly that. This partnership strengthens our ability to develop and deploy AI-driven tools across ecommerce and brand ecosystems, while positioning us to extend those capabilities into new areas such as data-driven brand partnerships and NIL-related initiatives."","length":512,"tagName":"p"},{"type":"text","content":"The partnership supports Digital Brands Group’s broader strategy to evolve beyond a traditional brand operator into a technology-enabled platform, offering AI-powered solutions that address real-world challenges facing modern brands. Renov AI’s team will play a key role in advancing the Company’s roadmap as it continues to onboard additional technolog...