Business
Digital Brands Group Announces Guidance for Full-Year 2026 Revenue of $55 to $65 Million and Free Cash Flow of $2.5 to $3.5 Million
AUSTIN, Texas, May 12, 2026--Digital Brands Group, Inc. ("DBG" or the "Company") (NASDAQ: DBGI), a publicly traded company specializing in apparel and e-commerce, today announced that it forecasts 2026 revenue of $55 to $65 million and free cash flow of $2.5 to $3.5 million.
About this update from Digital Brands Group, Inc.
[{"type":"text","content":"Additionally, DBG Announces Guidance for Revenue of $100 to $115 Million and Free Cash Flow of $10 to $12 Million For the Period of July 1, 2026 Through June 30, 2027","length":166,"tagName":"p"},{"type":"text","content":"AUSTIN, Texas, May 12, 2026--(BUSINESS WIRE)--Digital Brands Group, Inc. ("DBG" or the "Company") (NASDAQ: DBGI), a publicly traded company specializing in apparel and e-commerce, today announced that it forecasts 2026 revenue of $55 to $65 million and free cash flow of $2.5 to $3.5 million.","length":312,"tagName":"p"},{"type":"text","content":"Additionally, DBGI announces forecasted revenue of $100 to $115 million and free cash flow of $10 to $12 million for the period of July 1, 2026 through June 30, 2027.","length":166,"tagName":"p"},{"type":"text","content":"The Company believes that the increase in the collegiate licensing program creates a meaningful increase in its monthly revenues that tie to the school calendar, which starts with Tik Tok rush in August 2026. This is why the Company is providing its revenue and cash flow forecast over this period.","length":298,"tagName":"p"},{"type":"text","content":"The revenue and cash flow are driven by the Company’s collegiate licensing program, and the apparel licensing program through its previously announced agreement with Global Combat Collective ("GCC") supporting existing U.S. program deliveries.","length":253,"tagName":"p"},{"type":"text","content":"As the Company has detailed in prior announcements, the collegiate licensing program continues to increase every month from two in December of 2025 to sixteen at the end of April 2026.","length":184,"tagName":"p"},{"type":"text","content":"The Company plans to cap the number of universities it will partner with to no more than thirty universities to ensure that it can provide deep level NIL integration and product execution.","length":188,"tagName":"p"},{"type":"text","content":"The Company believes that by partnering with major influencers like Katie Feeney and creating monthly product drops around major football home games or special sporting events, it will create compelling apparel stories that give back to the university’s NIL, especially female student athletes.","length":294,"tagName":"p"},{"type":"text","content":"The Company plans to announce several other influencer partne...