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Patrick Schwarzenegger Returns as Ketel One Vodka's 'Spirit Advisor' to Toast the Season's Signature Moments

This holiday season, Ketel One Family Made Vodka raises the bar on bold celebrations, bringing iconic cocktails to cultural moments that are Made to Cocktail - from iconic films that spark conversation to gatherings that bring people together. When cocktail culture takes center stage, there's only one name behind the bar.

articleDiageo PlcDecember 2, 20256/company/diageo-plc/news/patrick-schwarzenegger-returns-as-ketel-one-vodkas-spirit-advisor-to-toast-the-seasons-signature-moments
Patrick Schwarzenegger Returns as Ketel One Vodka's 'Spirit Advisor' to Toast the Season's Signature Moments

About this update from Diageo Plc

[{"type":"text","content":"In the Spirit of Bold Celebration – from Festive Holiday Gatherings to the 2026 Sundance Film Festival - The Spirit Advisor Explores the Connection Between Film, Culture, and the Martini","length":186,"tagName":"p"},{"type":"text","content":"NEW YORK, Dec. 2, 2025 /PRNewswire/ -- This holiday season, Ketel One Family Made Vodka raises the bar on bold celebrations, bringing iconic cocktails to cultural moments that are Made to Cocktail - from iconic films that spark conversation to gatherings that bring people together. When cocktail culture takes center stage, there's only one name behind the bar.","length":376,"tagName":"p"},{"type":"text","content":"Experience the full interactive Multichannel News Release here: https://www.multivu.com/ketel-one-vodka/9367751-en-ketel-one-spirit-advisor-patrick-schwarzenegger-and-amc-networks-partnership","length":191,"tagName":"p"},{"type":"text","content":"Reprising his role as The Spirit Advisor, Ketel One Vodka continues its partnership with actor and entrepreneur Patrick Schwarzenegger as he blends the brand's storied heritage with the world of entertainment, guiding audiences through the season's signature moments that connect us.","length":291,"tagName":"p"},{"type":"text","content":"Ketel One is celebrating the connection between film and cocktail culture through a partnership with AMC Networks, creating custom social and digital content and returning as the Official Vodka of the 2026 Sundance Film Festival. The program also introduces a collection of signature cocktails that go beyond expectations, reflecting Ketel One's position as the authority in cocktail culture. At the center of it all is the Espresso Martini – Patrick's cocktail of choice – a modern icon that embodies the brand's commitment to remarkable occasions and timeless craftsmanship.","length":588,"tagName":"p"},{"type":"text","content":"Ketel One has curated the ultimate movie-watching experience, starting with Patrick's favorite Espresso Martini recipe, the Après Noir, inspired by the classic serve. It's the cocktail he enjoys while watching holiday movies with family on the small screen and celebrating those lighting up the big screen. Crafted with Ketel One Oranje, Mr Black Coffee Liqueur, Cinnamon Syrup, and Espresso, then finished with an orange-twisted cinnamon stick ...

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Patrick SchwarzeneggerSundance Film FestivalKetel OneEspresso Martinicocktail culture