Business
DGTL Holdings Inc. Reports the Completion of Software Development for Hashoff 2.0
Hashoff 2.0 is Now a 100% Self-Serve SaaS and Fully Integrated with Tiktok (and Twitter) for a...
About this update from Dgtl Holdings, Inc.
[{"type":"text","content":"DGTL Holdings Inc. Reports the Completion of Software Development for Hashoff 2.0Hashoff 2.0 is Now a 100% Self-Serve SaaS and Fully Integrated with Tiktok (and Twitter) for a Leadership Position in the Global Video Based Social Media MarketNew York, New York--(Newsfile Corp. - August 31, 2021) - DGTL Holdings Inc. (TSXV: DGTL) (OTCQB: DGTHF) (FSE: D0G) (WKN: A2QB0L) (\"DGTL\" or the \"Company\") reports that the Company has successfully completed a robust software development project for its wholly owned subsidiary, Hashoff. Hashoff version 2.0 is now a fully self-service SaaS (software-as-a-service) platform with API integrations into leading the video based social media applications. Hashoff 2.0 now empowers global brands customers and leading advertising agencies with the ability to build an international team of content publishers, regardless of geography, demographics, language, or content format (i.e. text, image or video).The Hashoff technical team reports that, \"Our 2.0 software suite is currently live and undergoing UAT testing. User Acceptance Testing (UAT) is the final stage of any software development life cycle when actual users test the software to measure the effectiveness of the enhancements in a variety of real-world situations. UAT tests the software's adherence to customer requirements and to the specifications in the RFP (request for proposal) for quality control and compliance.\"Post the UAT phase, Hashoff version 2.0 will initiate data migration and allow Hashoff's existing portfolio of global brand customers and advertising agencies to be the first users onto the 2.0 version of the software platform. The product rollout and marketing launch of Hashoff 2.0 will be completed once all existing customers have been onboarded and effectively trained.As previously announced, the most notable software enhancements are the API integration of top video based social media applications into Hashoff's marketplace creation products. Adding top video applications (e.g. TikTok) as core channels on the Hashoff platform will allow agencies, advertisers, and key accounts to create \"cross-social\" creator campaigns with a much wider reach and a larger and more engaged audience base. From the creator standpoint, this integration will open a major global market and increase overall competitiveness and revenue potential.Hasho...