Business
Dermata Announces Appointment of Kyra Peckaitis as Vice President, Marketing
- Kyra Peckaitis will lead the launch of Dermata's recently announced Tome skincare brand - SAN DIEGO, CA / ACCESS Newswire / March 10, 2026 / Dermata
About this update from Dermata Therapeutics, Inc.
[{"type":"text","content":"- Kyra Peckaitis will lead the launch of Dermata's recently announced Tome skincare brand - SAN DIEGO, CA / ACCESS Newswire / March 10, 2026 / Dermata Therapeutics, Inc. (\"Dermata,\" or the \"Company\") (Nasdaq:DRMA)(Nasdaq:DRMAW), a science-driven leader in dermatologic solutions, today announced the appointment of Kyra Peckaitis as Vice President, Marketing. Ms. Peckaitis is a multi-disciplinary brand marketer and will lead Dermata's new brand launch, Tome Skincare. Ms. Peckaitis will oversee the marketing strategy, brand development, and consumer engagement initiatives as Tome gets ready to bring its first commercial products to market in the middle of 2026. Ms. Peckaitis brings years of experience in wellness and personal care consumer brands, with a proven track record of building high-impact brands and driving measurable growth. \"We are very excited to have Kyra join our Dermata team as our Vice President, Marketing. As we get ready to launch our first commercial consumer product in the middle of 2026, Kyra will be an invaluable addition in helping build and launch the Tome brand while connecting with consumers,\" said Gerry Proehl, Dermata's Chief Executive Officer. \"Everyone on our team is very excited to have Kyra come on board as she will play a critical role in shaping our go-to-market vision and driving our next phase of growth,\" concluded Mr. Proehl.Prior to Dermata, Ms. Peckaitis served as Associate Director, Brand Marketing for Coterie, a direct-to-consumer baby care brand. Prior to that, Ms. Peckaitis served on the global brand team for HubSpot and the integrated marketing team at Sweetgreen. Ms. Peckaitis earned her B.S. in Marketing at the University of Maryland, Robert H. Smith School of Business.\"I'm passionate about building meaningful brand experiences, creating data-driven campaigns, and aligning teams around impactful go-to-market strategies. I'm thrilled to be joining the Dermata team and bringing my experience to launch their first consumer products,\" said Kyra Peckaitis. \"Having experienced the treatment firsthand, I truly believe the positive impact it can have on people's lives and how it will reshape the skincare market. I am confident that we can build a successful brand due to the highly differentiated aspects of Tome. There is nothing quite like it on the market yet,\" continued Ms. Peckai...