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KWESST Micro Systems Taps AMW PR to Lead Public Relations, Media Strategy Initiatives
National U.S. Public Relations Firm Will Bring KWESST's Story and Proprietary Systems to Media...

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[{"type":"text","content":"KWESST Micro Systems Taps AMW PR to Lead Public Relations, Media Strategy InitiativesNational U.S. Public Relations Firm Will Bring KWESST's Story and Proprietary Systems to Media, Public MarketsOttawa, Ontario--(Newsfile Corp. - December 2, 2021) - KWESST Micro Systems Inc. (OTCQB: KWEMF) (TSXV: KWE) (\"KWESST,\" or \"the Company\"), a leader in providing next-generation tactical systems for security forces and personal defense, is pleased to announce that it has engaged the New York-based public relations firm AMW Public Relations to lead the Company's public relations, brand strategy, and media communications initiatives.As part of its overall media and communications strategy, KWESST seeks to bring greater market awareness to its mission of advancing the modern networked capabilities of battlefield soldiers and responder personnel. The Company also seeks to boost media coverage of its proprietary tactical system offerings, including the Company's non-lethal Low-Energy Cartridge (LEC) system, its portable counter-drone and counter-loitering munitions system, its Phantom™ electronic battlefield decoy system, and its Ground Laser Defense System, among others.AMW PR, led by CEO Adam Weiss and Managing Partner Angela Gorman, is a national full-service public relations and media communications firm that offers a comprehensive range of services to help its clients maximize their media exposure and communications strategies. The firm specializes in engineering breakthrough publicity campaigns for its diverse group of clients, including both public and private companies across a wide array of industries. AMW PR clients are featured regularly on national television outlets and programs such as CNN, CNBC, Good Morning America, MSNBC, and Fox News, among others, as well as in legacy print and new media outlets including The Wall Street Journal, Forbes, Fortune, Inc., The New York Post, and The New York Times.\"We are excited to partner with AMW PR and their dedicated team of public relations professionals to effectively engage the media and the markets, and to tell the KWESST story,\" said Jeff MacLeod, President and CEO of KWESST. \"We look forward to leveraging AMW PR's capabilities to bring our mission, our insights, and our systems to an even wider audience.\"\"We are proud to represent KWESST and we cannot wait to begin work...