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Launch of Apex Legends Team

Launch of Apex Legends Team.

articleDefence Holdings PlcOctober 15, 20215/company/defence-holdings-plc/news/launch-of-apex-legends-team
Launch of Apex Legends Team

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[{"type":"text","content":"\n \n \n \n RNS Number : 1506P\n Guild Esports PLC\n 15 October 2021\n  \n \n \n \n Press Release\n \n \n  \n \n \n 15 October 2021\n \n \n  \n \n \n Guild Esports PLC\n \n \n (\"Guild Esports\" or \"Guild\" or the \"Company\")\n \n \n  \n \n \n Launch of Apex Legends Team\n \n \n  \n \n \n  \n \n \n Guild Esports (LSE: GILD), a global team organisation and lifestyle brand, is pleased to announce the creation of its sixth professional team with the signing of a top-tier roster to compete in Apex Legends, a free-to-play hero shooter game.\n \n \n  \n \n \n The team is ranked within the top ten in Europe and \n comprises Matej Fekonja 'MaTaFe' (Slovenia), Juho SillanpƤ 'Silta' (Finland) and Younes Elkherrat 'Horizxon' (United Kingdom). All three players have signed one-year contracts with an option to renew for another year. They will each receive an annual salary with performance incentives. \n \n \n  \n \n \n They will kick off their career under the Guild banner by competing in the newly established Apex Legends Global Series, which will start on 16 October 2021 and has a prize pool of USD $5 million. The team will benefit from Guild's proven world-class coaching and development. \n \n \n  \n \n \n Viewership for the Apex Legends Global Series has been increasing rapidly over the past 12 months and the competition has consistently ranked in the top five most-viewed on Twitch. Players of the franchise surpassed 100 million in 2020 (Source: EA) and Guild believes there is potential for the Apex Legends ecosphere to see significant growth. As a result, the Company believes that its investment in this team will contribute to a further increase in its network audience and open up multiple new revenue opportunities for the long term. \n \n \n  \n \n \n Kal Hourd, Chief Executive at Guild Esports, said: \"From the beginning, our goal has always been to bring together the best and most entertaining esports players to build an organisation that excites fans, attracts brands and provides teams with the opportunity to develop into champions. Our new Apex team incorporates this ambition entirely, allowing us to continue disrupting the industry with advancements into new tournaments and representing Europe as a true force in Apex Legends.\"\n \n \n  \n \n \n Guild athlete MaTaFe, said: ...

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