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Curaleaf's Select Brand And Rolling Stone Announce Strategic Partnership
Curaleaf's Select Brand And Rolling Stone Announce Strategic Partnership Canada...
About this update from Curaleaf Holdings, Inc.
[{"type":"text","content":"\n \n \n \n Curaleaf's Select Brand And Rolling Stone Announce Strategic Partnership\n \n \n /* Style Definitions */\nspan.prnews_span\n{\nfont-size:8pt;\nfont-family:\"Arial\";\ncolor:black;\n}\na.prnews_a\n{\ncolor:blue;\n}\nli.prnews_li\n{\nfont-size:8pt;\nfont-family:\"Arial\";\ncolor:black;\n}\np.prnews_p\n{\nfont-size:0.62em;\nfont-family:\"Arial\";\ncolor:black;\nmargin:0in;\n}\n \n \n \n \n \n \n Canada NewsWire\n \n \n \n \n \n Partnership Will Bring High-Quality Cannabis Products That Are \"Made for Music\" to Nevada With Plans to Expand\n \n \n \n \n NEW YORK\n \n ,\n \n June 8, 2021\n \n /CNW/ --\n \n Curaleaf Holdings, Inc.\n \n (CSE: CURA) (OTCQX: CURLF) (\"Curaleaf\" or the \"Company\"), a leading international provider of consumer products in cannabis, is proud to announce a first-of-its-kind strategic partnership between its Select brand and legendary music and culture authority Rolling Stone. Together, the leading lifestyle brand in cannabis joins the most prominent voice in music and pop culture to celebrate the symbiotic relationship between music and cannabis. The long term partnership leverages Select's resources and experience creating progressive, industry-leading cannabis products alongside Rolling Stone, whose DNA lives at the intersection of music's past, present and future.\n \n \n \n \n \n \n \n \n \n The new line of co-branded\n \n Rolling Stone by Select\n \n products will include two product formats to start, including Select's first-ever pre-roll, as well as \"The Cliq,\" Select's newest proprietary pod system. Both formats will feature three strains and flavor profiles hand-selected by Rolling Stone to celebrate some of the most well-known and genre-defining artists and sounds in music history. The line includes a berry-forward \"Overdrive\" Sativa, complex and full-bodied \"Reverb\" Indica, and a fruity and calming \"Phaser\" Hybrid.\n \n \n \"Part of my job at Curaleaf is building brands people love. Select is a brand built around the relentless pursuit of progress, and going to great lengths to create the best possible experience for our consumer. This is a synergy we are honored to share with Rolling Stone. They are known for having one of the most authentic and discerning voices in modern journalism, and, as part of that, they've included cannabis in their coverage for the past 50 years - s...