Business
Jones Soda Co. Engages Hayden, IR Expanding Investor Relations Efforts to Support its Investor Outreach and Communications
Jones Soda Co. (CSE: JSDA) (OTCQB: JSDA) ("Jones Soda" or the "Company"), today announced that it has engaged the services of Hayden IR, a highly recognized, national investor relations firm, to provide investor communications, outreach efforts, and other investor relations services to the Company (the "Services").
About this update from Costco Wholesale Corporation
[{"type":"text","content":"SEATTLE, Feb. 24, 2026 /CNW/ - Jones Soda Co. (CSE: JSDA) (OTCQB: JSDA) ("Jones Soda" or the "Company"), today announced that it has engaged the services of Hayden IR, a highly recognized, national investor relations firm, to provide investor communications, outreach efforts, and other investor relations services to the Company (the "Services").","length":382,"tagName":"p"},{"type":"image","alt":"Jones Soda Co. logo (CNW Group/Jones Soda Co.)","displaySize":"","headline":null,"caption":"Jones Soda Co. logo (CNW Group/Jones Soda Co.)","className":"","disableSlideshowImg":false,"size":{"original":{"width":153,"height":70,"url":"https://media.zenfs.com/en/cnwgroup.com/f5d8df12cef16fe32b5290d124fd50e3"},"resized":{"url":"https://s.yimg.com/ny/api/res/1.2/REGIvD0EWZjP81WTnNCL3Q--/YXBwaWQ9aGlnaGxhbmRlcjt3PTIxMDtoPTk2O2NmPXdlYnA-/https://media.zenfs.com/en/cnwgroup.com/f5d8df12cef16fe32b5290d124fd50e3","width":153,"height":70}},"href":"https://mma.prnewswire.com/media/2919769/Jones_Soda_Co__Jones_Soda_Co__Engages_Hayden__IR_Expanding_Inves.html","hrefExternal":true,"rel":"nofollow"},{"type":"text","content":""We are entering 2026 with clear momentum, a strengthened balance sheet, and a foundation in place to drive continued growth," said Scott Harvey, Chief Executive Officer of Jones Soda. "With our operational turnaround delivering tangible results, highlighted by our record-breaking fourth quarter and expanded partnerships with major retailers like Costco, we believe now is the ideal time to engage Hayden IR. Their expertise will be vital as we articulate our 'narrow and deep' go-to-market strategy and our roadmap toward positive EBITDA to the financial community. We look forward to working with Hayden to expand our addressable investor universe as we execute our plans for a potential uplisting."","length":731,"tagName":"p"},{"type":"text","content":"James Carbonara, Partner at Hayden IR, commented: "We're excited to partner with Jones Soda at this pivotal moment. The new management team is executing its turnaround plan, expanding Q3 gross margins by 1,010 basis points to 28.9% and reducing operating expenses by 20%. Preliminary Q4 revenue rose 330% year over year, and the February 2026 Costco expansion and Fallout-inspired Sunset Sarsaparilla launch highlight th...