Business
Ireland's Largest Independent Digital Agency Agrees Acquisition and Makes Senior Appointments to Accelerate Major US Expansion
NEW YORK & CORK, Ireland, March 16, 2026--Granite, Ireland's largest independent digital agency, today announced an agreement to acquire Creative Media, a performance marketing specialist with a significant client base across the US and Canada, alongside a series of senior appointments to drive its North American expansion.
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[{"type":"image","alt":"Pictured in New York at the announcement that Granite has agreed to acquire Creative Media are L-R: Marcus Isherwood, CEO, Creative Media; Conor Buckley, CEO, Granite; Rob Carpenter, Global Chief Commercial Officer, Granite; Peter Burke TD, Minister for Enterprise, Tourism and Employment; and Joy Marcus, Non-Executive Chair, Granite","displaySize":"","headline":null,"caption":"Pictured in New York at the announcement that Granite has agreed to acquire Creative Media are L-R: Marcus Isherwood, CEO, Creative Media; Conor Buckley, CEO, Granite; Rob Carpenter, Global Chief Commercial Officer, Granite; Peter Burke TD, Minister for Enterprise, Tourism and Employment; and Joy Marcus, Non-Executive Chair, Granite","credit":null,"className":"","disableSlideshowImg":false,"size":{"original":{"width":480,"height":343,"url":"https://media.zenfs.com/en/business-wire.com/26beec6b46c389854fae1094f4c9fcbb"},"resized":{"url":"https://s.yimg.com/ny/api/res/1.2/A8ucVthYu1XxErkn6FhKXg--/YXBwaWQ9aGlnaGxhbmRlcjt3PTk2MDtoPTY4NjtjZj13ZWJw/https://media.zenfs.com/en/business-wire.com/26beec6b46c389854fae1094f4c9fcbb","width":480,"height":343}},"lazy":false},{"type":"text","content":"- Granite announces agreed acquisition of performance marketing specialist Creative Media, significantly expanding its North American footprint","length":143,"tagName":"p"},{"type":"text","content":"- The deal will enable Granite to target revenues of $40 million by 2027","length":72,"tagName":"p"},{"type":"text","content":"- Combined team of 200+ digital specialists now operating across four continents, serving enterprise clients including Workvivo by Zoom, Sysco, Iron Mountain, Concentrix, Aer Lingus, Tesco and Dalata Hotel Group PLC","length":215,"tagName":"p"},{"type":"text","content":"- Creative Media founder Marcus Isherwood appointed Chief Revenue Officer","length":73,"tagName":"p"},{"type":"text","content":"- US digital media leader Joy Marcus has recently been appointed Non-Executive Chair","length":84,"tagName":"p"},{"type":"text","content":"- Move follows $10 million growth capital raise from BGF","length":56,"tagName":"p"},{"type":"text","content":"NEW YORK & CORK, Ireland, March 16, 2026--(BUSINESS WIRE)--Granite, Ireland's largest independent digital agency, today announced an agreement to acquire Creative Media, a performance marketing specialist with a s...