Business
Comscore Launches Daily Program-Level Reporting with Deduplicated Insights on Shows and Episodes across CTV and Linear TV
Underpinned by AWS agentic AI technology, Comscore's Content Measurement now offers new program-level reporting for advertisers and agencies to maximize ad spendRESTON, Va., Jan. 06, 2026 (GLOBE NEWSWIRE) -- Comscore, a global leader in measuring and analyzing consumer behaviors, today announced the release of its new program-level capabilities within Comscore Content Measurement (CCM). This new module in CCM provides media companies, advertisers, and agencies with visibility into how audiences
About this update from Comscore, Inc.
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