Business
Comscore Announces Enhancements to its Board of Directors and Senior Management Team to Enable Next Phase of Growth
RESTON, Va., March 31, 2019 /PRNewswire/ -- Comscore, Inc. ("Comscore") (Nasdaq: SCOR), a trusted partner for planning, transacting, and evaluating media
About this update from Comscore, Inc.
[{"type":"text","content":"RESTON, Va., March 31, 2019 /PRNewswire/ -- Comscore, Inc. (\"Comscore\") (Nasdaq: SCOR), a trusted partner for planning, transacting, and evaluating media across platforms, today announced the appointment of Irwin Gotlieb, Joanne Bradford and Kathi Love to its board of directors. Dale Fuller will serve as interim chief executive officer. The addition of these long-tenured media and technology executives is designed to accelerate the company's next phase of growth and is effective April 1, 2019.\n\n \nBoard Enhancements\nMr. Gotlieb brings over 40 years of industry experience to Comscore's board and is the first media agency executive inducted into both the American Advertising Federation Hall of Fame and the Broadcasting & Cable Hall of Fame. Most recently, Mr. Gotlieb has been a senior advisor to WPP and was formerly the global chief executive officer and chairman of GroupM, the leading global media investment group representing the consolidated media capabilities of WPP. \nMs. Bradford has over 20 years of experience leading product marketing, business development and programming, as well as building global sales and marketing teams. She is currently Social Finance, Inc. (SoFi)'s chief marketing officer. Prior to joining SoFi she led global commercial and content partnerships, platform adoption and monetization efforts at Pinterest. Ms. Bradford has also held executive leadership positions at Yahoo!, Microsoft and BusinessWeek. \nMs. Love has over 30 years of industry experience in media and marketing research, strategic planning and business development. She served as president and CEO of GfK MRI for 13 years, during a volatile time in the media industry with the emergence of digital disruption. Ms. Love also founded Motherwell Resources LLC, a consulting and executive coaching firm, in which she is currently active. She previously held executive leadership positions at EMAP Petersen USA, The Magazine Media Association and The New York Times.\nBrent Rosenthal, chairman of the board of directors, commented, \"We believe today's appointments will serve to credentialize our strategy, improve our customer traction, accelerate our growth and drive long-term shareholder value. We are thrilled to have Irwin, Joanne and Kathi join our team and further enrich our board with diverse skillsets from the digital, media and technology...