Press release
BUILD.org and Comcast NBCUniversal Announce "FamBiz," a Groundbreaking Entrepreneurship Simulation Game Created to Empower Educators and Students
BUILD's FamBiz Makes Reimagining a Family Business into an Entrepreneurship Adventure for Youth in Grades 7-12 SAN FRANCISCO, March 6, 2024 /PRNewswire/ --
About this update from Comcast Corporation
[{"type":"text","content":"BUILD's FamBiz Makes Reimagining a Family Business into an Entrepreneurship Adventure for Youth in Grades 7-12\nSAN FRANCISCO, March 6, 2024 /PRNewswire/ -- BUILD.org, a national 25-year industry leader in youth entrepreneurship education, has partnered with Comcast NBCUniversal to announce the launch of \"BUILD's FamBiz CEO Simulation Game.\" Designed for students in grades 7-12, this educator-led, free, and innovative entrepreneurship simulation game sparks engagement in the classroom while introducing youth to the fundamental skills and mindsets they need to lead in school and in life. By co-designing FamBiz with teachers and students, BUILD strives to support educators with dynamic offerings that boost student engagement and learning.\n\n\"Unlocking the potential of education lies in harnessing the power of gamification to ignite engagement and foster deeper learning,\" says Principal Amen Rahh, CEO, Knowlej. \"BUILD's new entrepreneurial CEO simulation game, FamBiz, empowers educators to integrate social-emotional learning into their classrooms. It's exactly the kind of dynamic, youth-centered experience we need in schools to boost engagement and bring learning to life.\"\nFamBiz marks a significant departure from traditional classroom learning, offering students an opportunity to take on the role of a CEO and confront the challenge of revitalizing a struggling family business and the community it serves. Through this uniquely engaging and immersive educational experience, students must navigate the delicate balance between community impact, effective teamwork, and personal well-being while trying to make a profit.\nBy blending the dynamic storytelling, decision-making, and fun of gaming with experiential learning, FamBiz encourages students to develop critical skills while fostering a passion for entrepreneurial thinking. This initiative underscores BUILD's and Comcast's shared commitment to achieving digital equity as a tool to help us grow the next generation of entrepreneurial leaders and changemakers.\n\"We're thrilled to unveil FamBiz, a simulation game that transforms entrepreneurship into an adventure. It not only ignites students' enthusiasm but also sparks the motivation to lead, innovate, and succeed in school and in life. By partnering with Comcast's Project UP, we are ensuring every young person in America can ...