Cognizant Joins SailGP as Official Digital Transformation Partner

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[{"type":"text","content":"Cognizant to help reimagine sailing fan experience, bringing fans closer to the action\n\n\n TEANECK, N.J., April 6, 2021 /PRNewswire/ -- Cognizant (Nasdaq: CTSH) announced today a multi-year partnership to be the Official Digital Transformation Partner of the elite global racing championship SailGP. Cognizant will leverage its digital transformation and software engineering expertise to improve audience insights, enable data visualization and create an immersive fan experience for the 257 million SailGP viewers worldwide. Cognizant will also align with SailGP's Race for the Future purpose-driven agenda, championing a better world powered by nature, with a focus on accelerating a transition to clean energy.\n\n \n \n \n \n \n \n\n \nSailGP involves high-performing sailors racing for national teams in identical, supercharged F50 catamarans. Race outcomes are determined by sailing skills rather than any differences in sailboat design and technology. The teams utilize Oracle software to analyze the collected open-source data to make critical performance gains. \nTo enhance the fan experience on the eight international sail grand prix event weekends and beyond, Cognizant will transform the SailGP website to be more dynamic, and in future seasons, enhance SailGP's mobile app as well. These enhancements will offer real-time updates on key performance metrics such as the high-performance athletes' heart rate or the speed and distance of the boats. \nSailGP is a member of the UN Climate Neutral Now Initiative and became the first championship in the sailing world to be certified as carbon neutral by reducing and offsetting its carbon footprint, as well as committing to being fully powered by nature by 2025. As a climate-positive sport, SailGP works with host cities in implementing innovative solutions to mitigate climate change. SailGP also recently launched an extensive program to fast-track female athletes' training and development for participation in the championship to advance gender equity in sailing.\n\"We are pleased to be SailGP's Official Digital Transformation Partner, bringing Cognizant's expertise in digital transformation and software engineering to the forefront of the first climate-positive sail racing championship in the world,\" said Ursula Morgenstern, President, Cognizant Global Growth Markets. \"Many of our clients ...

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