Business
Clear Channel Outdoor to Boldly Transform Digital Advertising in the Media Capital of the World at New Hollywood-Burbank Airport (BUR)
Clear Channel Outdoor's Airports Division, part of Clear Channel Outdoor Holdings, Inc. (NYSE: CCO), today announced that after a competitive procurement process, it was chosen as the new partner for Hollywood-Burbank Airport (BUR) to launch a state-of-the-art, digitally-driven media network. The new eight-year partnership and implementation of a dramatically reimagined advertising and sponsorship program coincides with the airport's long-awaited Elevate BUR project – an all-new terminal facilit
About this update from Clear Channel Outdoor Holdings, Inc.
[{"type":"text","content":"Comprehensive Out-Of-Home Market Coverage Across Greater Los Angeles","length":68,"tagName":"p","attribs":{}},{"type":"text","content":"LOS ANGELES and BURBANK, Calif., Dec. 4, 2025 /PRNewswire/ -- Clear Channel Outdoor's Airports Division, part of Clear Channel Outdoor Holdings, Inc. (NYSE: CCO), today announced that after a competitive procurement process, it was chosen as the new partner for Hollywood-Burbank Airport (BUR) to launch a state-of-the-art, digitally-driven media network. The new eight-year partnership and implementation of a dramatically reimagined advertising and sponsorship program coincides with the airport's long-awaited Elevate BUR project – an all-new terminal facility scheduled to debut in October 2026.","length":607,"tagName":"p"},{"type":"image","alt":"Hollywood-Burbank Airport (BUR) / Clear Channel Outdoor","displaySize":"","headline":null,"caption":"Hollywood-Burbank Airport (BUR) / Clear Channel Outdoor","className":"","disableSlideshowImg":false,"size":{"original":{"width":400,"height":225,"url":"https://media.zenfs.com/en/prnewswire.com/3570c80b249576f5ab63e9a305aab782"},"resized":{"url":"https://s.yimg.com/ny/api/res/1.2/z3Hzhyu9XxT__InELpnTPQ--/YXBwaWQ9aGlnaGxhbmRlcjt3PTcwNTtoPTM5NztjZj13ZWJw/https://media.zenfs.com/en/prnewswire.com/3570c80b249576f5ab63e9a305aab782","width":400,"height":225}},"href":"https://mma.prnewswire.com/media/2838292/1_BUR_Bag_Claim_Digital_Network.html","hrefExternal":true,"rel":"nofollow"},{"type":"text","content":"BUR – one of Southern California's most convenient and vibrant gateways – is steps from the world's leading studios, entertainment brands and creative companies. Now, Clear Channel will elevate the airport's media environment to mirror that creative energy and extend brand storytelling from the terminal to the city streets and highways throughout the market.","length":372,"tagName":"p"},{"type":"text","content":"Transforming the Airport Advertising Experience","length":47,"tagName":"p"},{"type":"text","content":"Clear Channel's Airports team will create an immersive, Hollywood-inspired experience through:","length":98,"tagName":"p"},{"type":"list","items":[{"val":[{"type":"text","content":"Digitally Driven Media Network: A nearly 100% digital platform featuring themed design elements – like gold-trimmed frames evoking the glamour of Hol...