Cisco Announces Intent to Acquire Socio Labs to Power the Future of Hybrid Events

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[{"type":"text","content":"SAN JOSE, Calif., May 12, 2021 /PRNewswire/ --\n\n \n \n \n \n \n \n\n \nNews Summary: \nSocio Labs' modern event technology platform will advance Cisco's vision to deliver inclusive experiences during in-person, virtual and hybrid events. Socio Labs will expand Webex offerings with capabilities that include live streaming, sponsorship, participant networking and advanced analytics, along with continuous attendee engagement before, during and after events. Together with Webex, Socio Labs and recently acquired audience engagement technology from Slido will enable Cisco Webex to deliver the industry's most comprehensive hybrid event management solution.Cisco (NASDAQ: CSCO) today announced the intent to acquire privately-held, U.S.-based Socio Labs, a modern event technology platform that provides event organizers with everything they need to successfully host in-person, virtual or hybrid events of any size and format. Together with Socio Labs, Cisco will enrich Webex Events beyond meetings, webinars and webcasts to also include large-scale, multi-session hybrid events and conferences. The solution will enable live streaming, sponsorship, networking and advanced analytics, along with continuous engagement before, during and after events – as well as Webex features like polling, Q&A, chat and real-time translation.\nThe pandemic has permanently changed events. Almost overnight, event planners adopted a virtual-only format. As recovery continues and in-person events gradually resume, the hybrid event model—a combination of in-person and virtual — is emerging as the new norm.\n\"The future of events, like the future of work, will be hybrid,\" said Jeetu Patel, senior vice president and general manager of Cisco Security and Collaboration. \"With that comes increased complexity of creating inclusive experiences, and meaningful and measurable interactions for both virtual and in-person attendees. Socio Labs offers Webex powerful technology to provide customers with an unparalleled hybrid event management solution to engage participants whether they join in person or virtually.\"\nAs part of Cisco Webex's vision to deliver inclusive, engaging and intelligent meeting and event experiences, the acquisition of Socio Labs complements Cisco's recent acquisition of Slido, an industry-leading audience engagement tool, which together will create ...

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