Lifestyle
Choice Hotels International Survey Reveals Waffles Are the Heart of Vacations and the Nation's Biggest Breakfast Debate
In celebration of National Waffle Day, Choice Hotels International (NYSE: CHH), one of the world's largest and most successful lodging franchisors, and its flagship hotel brand, Comfort Hotels, is spotlighting America's love for waffles and the breakfast moments that make vacations unforgettable. A new nationwide survey commissioned by Choice Hotels* reveals that waffles are far more than a morning meal – they're a cherished symbol of travel, connection, joy and the Comfort brand.
About this update from Choice Hotels International, Inc.
[{"type":"text","content":"From childhood road trips to cozy hotel mornings, Comfort Hotels finds waffles aren't just breakfast – they're pure travel nostalgia. But when it comes to the perfect waffle, vacationers are charmingly divided.","length":218,"tagName":"p","attribs":{}},{"type":"text","content":"NORTH BETHESDA, Md., Aug. 21, 2025 /PRNewswire/ -- In celebration of National Waffle Day, Choice Hotels International (NYSE: CHH), one of the world's largest and most successful lodging franchisors, and its flagship hotel brand, Comfort Hotels, is spotlighting America's love for waffles and the breakfast moments that make vacations unforgettable. A new nationwide survey commissioned by Choice Hotels* reveals that waffles are far more than a morning meal – they're a cherished symbol of travel, connection, joy and the Comfort brand.","length":553,"tagName":"p"},{"type":"image","alt":"74% of travelers say a relaxing breakfast is essential to a great vacation.","displaySize":"","headline":null,"caption":"74% of travelers say a relaxing breakfast is essential to a great vacation.","className":"","disableSlideshowImg":false,"size":{"original":{"width":400,"height":225,"url":"https://media.zenfs.com/en/prnewswire.com/95ebbf058b910ce79d1a3a96f003389b"},"resized":{"url":"https://s.yimg.com/ny/api/res/1.2/4pTkOzgd8D8lToAFsbXszw--/YXBwaWQ9aGlnaGxhbmRlcjt3PTcwNTtoPTM5NztjZj13ZWJw/https://media.zenfs.com/en/prnewswire.com/95ebbf058b910ce79d1a3a96f003389b","width":400,"height":225}},"href":"https://mma.prnewswire.com/media/2754774/Choice_Hotels_International___waffle_survey.html","hrefExternal":true,"rel":"nofollow"},{"type":"text","content":"Waffles as the Heart of the Vacation Morning","length":44,"tagName":"p"},{"type":"text","content":"Nearly three in four travelers in the U.S. (74%) say a relaxing breakfast is essential to a great vacation, and 66% rank breakfast among their favorite family travel memories. While only 18% typically sit down for breakfast on a weekday, that number soars to 63% when on vacation – proof that waffles aren't just food, they're a vacation breakfast staple.","length":363,"tagName":"p"},{"type":"text","content":"But this affection runs deeper than just enjoyment. More than three in four respondents (78%) say sharing food is their favorite way to connect with others and 57% associate waffles with cozy, rela...