Business
The Children's Place Partners with Kevin Hart to Support Communities for the 2022 Back-to-School Season
Leading Children's Specialty Retailer Revitalizes 10 Public Spaces in Local Communities as Learning Centers Across the Country and Donates Books, School
About this update from Children's Place, Inc. (the)
[{"type":"text","content":"Leading Children's Specialty Retailer Revitalizes 10 Public Spaces in Local Communities as Learning Centers Across the Country and Donates Books, School Supplies, and Products to Today's Youth\nSECAUCUS, N.J., July 26, 2022 /PRNewswire/ -- The Children's Place, Inc. (NASDAQ: PLCE), the largest pure-play children's specialty retailer in North America, is excited to announce its 2022 Back-to-School campaign in partnership with award-winning actor, comedian, best-selling author and philanthropist, Kevin Hart. With the goal of empowering children through reading and continued education, The Children's Place alongside Mr. Hart, will launch a number of learning centers across the country. Located in deserving neighborhoods, these learning centers are fun, safe spaces which will encourage creative exploration and discovery among children.\n\n \n \n \n \n \n \n\n \nKicking off the back-to-school season, the Company and Mr. Hart unveiled the first community learning center at NYC Parks' Thomas Jefferson Recreation Center today, in East Harlem, in New York City. The Children's Place team, Hart, NYC Parks Commissioner Sue Donoghue, and other NYC government officials, conducted a ribbon cutting ceremony and grand opening event with fun activities for children and families from the East Harlem community. Hundreds of children filled colorful, imaginative space with books in hand, while listening to Mr. Hart as he hosted an exclusive read-along from his book, Marcus Makes a Movie, the first in a highly illustrated middle grade series published by Crown Books for Young Readers, an imprint of Random House Children's Books. The grand opening event also included immersive and experiential activations, including a branded school bus. The Children's Place School Bus was stocked with backpacks filled with back-to-school products and accessories, and school supplies provided by BIC including pencils, markers and more.\n\"The Children's Place is committed to giving back, and moreover, we understand the importance of access to education and supporting key moments that will shape children's lives,\" said Maegan Markee, Senior Vice President of Marketing of The Children's Place, Inc. \"Kevin Hart was the perfect partner to help launch this year's back-to-school campaign. He too advocates for children's continued education, both in and out of the classroom...