Business
PriceVantage, CarGurus’ Latest AI-Powered Solution, Brings Predictive Intelligence to Vehicle Pricing Decisions
Fueled by real-time data from the largest car shopping site in the U.S.1, PriceVantage arms dealers with advanced pricing guidance that boosts turn times and
About this update from Cargurus, Inc.
[{"type":"text","content":"Fueled by real-time data from the largest car shopping site in the U.S.1, PriceVantage arms dealers with advanced pricing guidance that boosts turn times and preserves margins BOSTON, Dec. 09, 2025 (GLOBE NEWSWIRE) -- CarGurus, Inc. (Nasdaq: CARG), the No. 1 visited automotive shopping site in the U.S.1, today announced the launch of PriceVantage, the only used vehicle pricing solution powered by real-time consumer demand data from the nation’s most visited automotive platform. The predictive pricing guidance from PriceVantage is tailored to each dealership’s goals, giving dealers a competitive advantage in their local markets by helping them sell cars faster while maximizing profitability. “PriceVantage is the next step in our work to put the power of predictive intelligence in the hands of dealers for more efficient, profitable decisions. The solution translates CarGurus’ real-time data into actionable insights tailored to each dealership, giving dealers a clearer view into their current market—rather than historic trends—for the pricing moves that will drive business results,” said Ismail Elshareef, CarGurus Chief Product Officer. “With the expansion of our AI-powered solutions, we’re focused on helping dealers navigate an increasingly complex market with even more confidence.” Built on CarGurus’ unmatched consumer demand data from the largest audience,1 and the most inventory in the U.S.2, PriceVantage translates more than 10 billion monthly intent signals from shopper demand and market supply into custom recommendations tailored to a dealer’s market, inventory, and business goals. The solution uncovers the most impactful opportunities to optimize pricing, delivering insights on local competition and market days supply, while forecasting how price changes could impact lead potential and help meet individual turn time goals—before a dealer takes action. The solution was designed with dealer feedback in mind to fit seamlessly into established workflows, integrating pricing, insights, and listings management into one interface to minimize operational friction. Dealers receive automatic updates to maintain deal ratings with direct syndication into Inventory Management Systems, along with a Chrome browser extension that adds PriceVantage intelligence, when applicable, to the dealer workflow outside of the CarGurus platform—elimin...