Business
Study Reveals Expanding Utility of Unattended Retail Channels Driven by Generation Z and Millennials
25 percent of respondents would spend more money on non-traditional items in a self-service environment MALVERN, Pa.--(BUSINESS WIRE)-- As Millennials and
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[{"type":"text","content":"\n25 percent of respondents would spend more money on non-traditional items in a self-service environment\n\n MALVERN, Pa.--(BUSINESS WIRE)--\nAs Millennials and the first members of Generation Z take a greater share of the workforce and influence in retail, a recent joint study by PYMNTS and USA Technologies found that these younger generations are bringing greater opportunities for retailers to sell non-traditional items through unattended channels. While overall, 30 percent of respondents said they would buy more items, and about 25 percent would spend more money if non-traditional items were offered through unattended channels like vending machines and kiosks, the study also found that a considerably higher number of younger respondents were driving these trends. USA Technologies, Inc. (OTC: USAT) (\"USAT\"), is a cashless payments and software services company that provides end-to-end technology solutions for the self-service retail market.\nThis press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20200213005230/en/The Future of Unattended Retail (Photo: Business Wire)\n\nAccording to the Future of Unattended Retail Study, which queried more than 2,300 people across the United States, 35 percent of Millennials and 29 percent of Generation Z would be willing to spend more if non-traditional products were offered. This compares to 26 percent of Generation X and 16 percent of Seniors and Baby Boomers. Further, of that same group, 40 percent of Millennials and 35 percent of Generation Z would most likely buy more items if non-traditional products were offered in vending machines. Generation X felt similarly with 34 percent, while only 19 percent of Seniors and Baby Boomers said they would buy more non-traditional items from vending machines. Every generation ranks Health and Beauty products highest among non-traditional products willing to be bought through vending machines and kiosks.\n\n\n“Our joint report with PYMNTS underscores not only the size of the unattended channels, but the expectations of consumers that unattended retail become an everyday way of life, particularly with younger generations who are most willing to buy more and spend more when using them,” said Maeve McKenna Duska, chief marketing officer, USA Technologies. “We believe this presents a unique opportunit...