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BioSteel Becomes Official Sports Drink of The Philadelphia 76ers
BioSteel Becomes Official Sports Drink of The Philadelphia 76ers Multi-year p...
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[{"type":"text","content":"\n \n \n \n BioSteel Becomes Official Sports Drink of The Philadelphia 76ers\n \n \n /* Style Definitions */\nspan.prnews_span\n{\nfont-size:8pt;\nfont-family:\"Arial\";\ncolor:black;\n}\na.prnews_a\n{\ncolor:blue;\n}\nli.prnews_li\n{\nfont-size:8pt;\nfont-family:\"Arial\";\ncolor:black;\n}\np.prnews_p\n{\nfont-size:0.62em;\nfont-family:\"Arial\";\ncolor:black;\nmargin:0in;\n}\n.prntac{\nTEXT-ALIGN: CENTER\n}\n \n \n \n \n \n \n Multi-year partnership designates BioSteel as new official sports drink of\n \n Philadelphia\n \n 76ers team, Training Complex, and the presenting partner of 76ers Training Camp\n \n \n \n NEW YORK and\n \n CAMDEN, NJ\n \n ,\n \n Dec. 2, 2020\n \n /CNW/ - BioSteel today announced a multi-year deal with the Philadelphia 76ers, making the sports hydration company the official sports drink of the team. BioSteel will also serve as a partner of the Philadelphia 76ers Training Complex, and the presenting partner for 76ers Training Camp, which begins next week.\n \n \n The multi-year agreement includes prominent BioSteel branding at all 76ers home games, in addition to branding at the team's state-of-the-art training complex in\n \n Camden, New Jersey\n \n . Brand integration at these facilities will include a variety of elements such as digital signage, the brand's new sugar-free sports drink on the sidelines, home and visiting team chair backs, courtside LEDs and side pole pad signage. The company's logo and branding will also be featured on coolers, cups, bottles and towels on the sidelines.\n \n \n As the official presenting partner for 76ers Training Camp, BioSteel will be integrated into exclusive training camp content and the company logo will be featured throughout coach and player interviews on a custom-made backdrop. As an official partner of the Philadelphia 76ers Training Complex, BioSteel will be providing an in-house hydration station featuring a branded refrigerator stocked with the brand's sugar-free sports drink in an eco-friendly tetra pak and additional unique branding.\n \n \n \"As an emerging leader in healthy sports hydration, BioSteel shares the same foundational values that drive the Philadelphia 76ers - thought leadership, innovation and a commitment to performance,\" said\n \n Owen Morin\n \n , Philadelphia 76ers Vice President of Corporate Partnerships. \"We are thrilled to have ...