Business
Canlan Ice Sports Corp. Unveils New Customer Loyalty Program with Hockey Canada
- Over 60,000 registered players to receive rewards, exclusive discounts and prizes- ...

About this update from Canlan Ice Sports Corp.
[{"type":"text","content":"\n\n\n\n\n\n- Over 60,000 registered players to receive rewards, exclusive discounts\n and prizes-\n\n\nBURNABY, BC, Oct. 2, 2012 /CNW/ - Canlan Ice Sports Corp. (TSX: ICE), industry-leading providers of recreational sports and entertainment\n facilities across North America, today announced the introduction\n of Club Hockey Canada to its Adult Safe Hockey League (ASHL); a loyalty\n program in partnership with Hockey Canada.  Canlan's ASHL and Adult\n Safe Hockey Network (ASHN) are the exclusive adult recreational hockey\n partner with Hockey Canada.\n\n\n\"Canlan's goal with its ASHL and ASHN has always been to provide our\n customers with the best adult recreational hockey experience in the\n marketplace; whether it's on or off the ice,\" said Joey St-Aubin,\n president and CEO of Canlan Ice Sports. \"We feel this program provides\n a tremendous opportunity for our customers to not only get great\n discounts and special events access, it also provides an opportunity\n for them to save money by offsetting their league fees.\"\n\n\nThis fall, more than 60,000 registered ASHL and ASHN players will\n receive their free welcome kit and membership card. Once the card is\n activated online at www.clubhockeycanada.ca, Club Hockey Canada members will receive exclusive discounts, rewards\n and experiences from Hockey Canada and its sponsors - leading national\n brands such as Lowe's, Esso, Bauer and Nestle, to name a few. Members\n will also qualify for entry into a contest to win an Ultimate Team\n Canada Experience, plus weekly draw prizes.\n\n\nFor ASHL players, an important added feature is a portion of each\n purchase automatically going into a household PUCK BUCKS account. PUCK\n BUCKS will be accumulated and made available for redemption toward\n their next season's ASHL registration fees to help players lower the\n cost of playing hockey.\n\n\nEvery season, more than 60,000 players along with officials take to the\n ice in the Adult Safe Hockey League and leagues affiliated by the Adult\n Safe Hockey Network. Club Hockey Canada will reward their participation\n in Canada's game by cutting down on costs just by doing everyday tasks,\n such as buying gas or dinner for the family.\n\n\nAbout Canlan\nCanlan Ice Sports Corp is the North American leader in the development,\n operations and ownership of multi-purpose recreati...