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Build‑A‑Bear's KABU Soars Past Half a Million Views as Toy Fair 2026 Kicks Off
Build-A-Bear Workshop's original animated YouTube series KABU has surpassed half a million views since its recent debut, marking a major milestone as Toy Fair 2026 kicks off in New York City. The beloved brand known for "adding a little more heart to life" is celeBEARating the success of one of its fastest-growing digital properties to date.
About this update from Build-a-bear Workshop, Inc.
[{"type":"text","content":"Original animated series celeBEARates major milestone, capturing hearts on YouTube and in Build-A-Bear Workshop ","length":111,"tagName":"p","attribs":{}},{"type":"text","content":"ST. LOUIS, Feb. 11, 2026 /PRNewswire/ -- Build-A-Bear Workshop's original animated YouTube series KABU has surpassed half a million views since its recent debut, marking a major milestone as Toy Fair 2026 kicks off in New York City. The beloved brand known for "adding a little more heart to life" is celeBEARating the success of one of its fastest-growing digital properties to date.","length":403,"tagName":"p"},{"type":"image","alt":"Build-A-Bear's New Animated You Tube Series KABU","displaySize":"","headline":null,"caption":"Build-A-Bear's New Animated You Tube Series KABU","className":"","disableSlideshowImg":false,"size":{"original":{"width":400,"height":400,"url":"https://media.zenfs.com/en/prnewswire.com/a148d73556521a4ce5cd6e6c4ede3ddf"},"resized":{"url":"https://s.yimg.com/ny/api/res/1.2/VfhtpIaJiQlK.8rElgw4mw--/YXBwaWQ9aGlnaGxhbmRlcjt3PTcwNTtoPTcwNTtjZj13ZWJw/https://media.zenfs.com/en/prnewswire.com/a148d73556521a4ce5cd6e6c4ede3ddf","width":400,"height":400}},"href":"https://mma.prnewswire.com/media/2902251/Build_A_Bear_KABU_500KViews.html","hrefExternal":true,"rel":"nofollow"},{"type":"text","content":"Inspired by some of Build-A-Bear's most beloved plush, KABU has captivated kids and families with the vibrant world of Kabuville, home to a group of lovable stuffed‑animal characters who learn and grow together as they face friendship challenges, disagreements, responsibility, and self‑discovery. Every episode centers on these plush, personality‑packed stuffed‑animal friends, encouraging kindness and sharing "PAWsitivity" through creativity, collaboration, and playful humor.","length":493,"tagName":"p"},{"type":"text","content":"The KABU series reflects a growing appetite for positive, empathy-driven content that resonates across generations – offering adventurous storytelling for kids alongside humor and heart that parents appreciate.","length":210,"tagName":"p"},{"type":"text","content":""The creation of KABU has been such a joy," said Sharon Price John, President and CEO of Build-A-Bear Workshop. "It seems kids are really connecting with the positive message of the Kabuville crew, which is ...