Business
Advisors Signal Desire for More Technology and Product Education to Drive Growth in New Study from Broadridge and FSI
Broadridge Financial Solutions, Inc. (NYSE: BR), a global Fintech leader, and the Financial Services Institute (FSI), the leading advocacy organization for independent financial firms and independent financial advisors, today released a joint study, showing that advisors' growth ambitions are creating fresh demand for stronger technology and education support.
About this update from Broadridge Financial Solutions, Inc.
[{"type":"text","content":"Investor interest in cryptocurrency increases despite limited advisor education, 51% of advisors already use generative AI, with client engagement and marketing as top benefits","length":182,"tagName":"p","attribs":{}},{"type":"text","content":"NEW YORK, Feb. 2, 2026 /PRNewswire/ -- Broadridge Financial Solutions, Inc. (NYSE: BR), a global Fintech leader, and the Financial Services Institute (FSI), the leading advocacy organization for independent financial firms and independent financial advisors, today released a joint study, showing that advisors' growth ambitions are creating fresh demand for stronger technology and education support.","length":415,"tagName":"p"},{"type":"text","content":"According to the survey, 68% of advisors are not very confident that their firm's current technology environment is optimized to support their growth goals, with 30% indicating that access to the right mix of tools would influence decisions about their broker-dealer relationships. At the same time, over three-quarters (76%) of advisors agree that better technology tools would greatly improve new client acquisition, signaling that there is meaningful upside for firms to continue investing in modern, advisor-friendly capabilities and the enablement needed to help advisors fully leverage them as their practices grow and scale.","length":635,"tagName":"p"},{"type":"text","content":""As client expectations rise, advisors are looking for more connected technology and stronger education to support growth," said Chris Perry, President of Broadridge. "Broadridge works closely with advisors and firms to help modernize technology environments, improve efficiency, and support more seamless client experiences, all of which help advisors streamline their practices, attract and retain next-gen clients, and expand their product offerings to include asset classes like digital assets."","length":519,"tagName":"p"},{"type":"text","content":"The findings highlight a clear opportunity to further modernize and connect advisor technology, strengthen education around emerging asset classes, and deliver intuitive tools that help advisors grow their businesses while building deeper relationships with next-generation investors.","length":284,"tagName":"p"},{"type":"text","content":"Platform priorities shape advisor views on ...