Business
Chili's® $10.99 3 For Me® Menu Goes After Fast Food's So-Called "Value" Meals Once Again with the Big Crispy™ Chicken Sandwich
The chicken sandwich category has exploded over the last few years, but consumers continue to feel the empty promise of so-called "value" from fast food restaurants. For years, Chili's® Grill & Bar has redefined value with the addition of Big Smasher and Big QP burgers to the game-changing 3 For Me menu, giving guests an entrée with fries, bottomless chips and salsa, and an unlimited fountain drink for just $10.99 – an unmatched value and dining experience, available every day for everyone, that
About this update from Brinker International, Inc.
[{"type":"text","content":"Chili's is calling out fast food, taking them to "food court" and setting a new standard for chicken sandwiches with industry-leading value available nationwide","length":174,"tagName":"p","attribs":{}},{"type":"text","content":"DALLAS, April 14, 2026 /PRNewswire/ -- The chicken sandwich category has exploded over the last few years, but consumers continue to feel the empty promise of so-called "value" from fast food restaurants. For years, Chili's® Grill & Bar has redefined value with the addition of Big Smasher and Big QP burgers to the game-changing 3 For Me menu, giving guests an entrée with fries, bottomless chips and salsa, and an unlimited fountain drink for just $10.99 – an unmatched value and dining experience, available every day for everyone, that can't be beat by a fast food meal. Now, Chili's is shaking up the chicken sandwich game as the original Big Crispy and new Spicy Big Crispy join the $10.99 lineup for the ultimate chicken sandwich value.","length":769,"tagName":"p"},{"type":"image","alt":"The Big Crispy and Spicy Big Crispy chicken sandwiches join Chili’s 3 For Me menu nationwide, giving guests an entrée, fries, bottomless chips and salsa, and an unlimited fountain drink for just $10.99.","displaySize":"","headline":null,"caption":"The Big Crispy and Spicy Big Crispy chicken sandwiches join Chili’s 3 For Me menu nationwide, giving guests an entrée, fries, bottomless chips and salsa, and an unlimited fountain drink for just $10.99.","className":"","disableSlideshowImg":false,"size":{"original":{"width":400,"height":222,"url":"https://media.zenfs.com/en/prnewswire.com/ef0106ff9400ddd4235ac87a09edd558"},"resized":{"url":"https://s.yimg.com/ny/api/res/1.2/AxyMcjCkop3324Cf9SrAbA--/YXBwaWQ9aGlnaGxhbmRlcjt3PTcwNTtoPTM5MQ--/https://media.zenfs.com/en/prnewswire.com/ef0106ff9400ddd4235ac87a09edd558","width":400,"height":222}},"href":"https://mma.prnewswire.com/media/2955675/Chilis_Big_Crispy_Chicken_3_For_Me.html","hrefExternal":true,"rel":"nofollow"},{"type":"text","content":"With an expanded, full lineup of six Big Crispy chicken sandwiches – all hand-battered and WAY bigger than McDonald's® McCrispy®¹ – Chili's is giving guests the abundance and quality they actually deserve. How much bigger is WAY bigger? Chili's found in a local study that the ave...