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New Bridgestone Blizzak IcePeak Tire with ENLITEN™ Technology Features Ice Grip Certification and New Design for Even Greater Winter Performance and Control
Bridgestone Americas (Bridgestone) today announced details of its all-new Blizzak IcePeak flagship winter tire featuring ENLITEN™ technology and both 3-Peak Mountain Snowflake and Ice Grip certifications, the first Bridgestone tire to earn the double distinction. This newest addition to America's top selling winter tire line1 utilizes optimized compounds, a new tread design and ENLITEN technology to deliver advanced winter performance with improved tire wear life and lower rolling resistance for
About this update from Bridgestone Corporation
[{"type":"text","content":"NASHVILLE, Tenn., Feb. 2, 2026 /PRNewswire/ -- Bridgestone Americas (Bridgestone) today announced details of its all-new Blizzak IcePeak flagship winter tire featuring ENLITEN™ technology and both 3-Peak Mountain Snowflake and Ice Grip certifications, the first Bridgestone tire to earn the double distinction. This newest addition to America's top selling winter tire line1 utilizes optimized compounds, a new tread design and ENLITEN technology to deliver advanced winter performance with improved tire wear life and lower rolling resistance for impressive fuel efficiency2.","length":590,"tagName":"p"},{"type":"image","alt":"Blizzak IcePeak is Bridgestone's first tire to earn both 3-Peak Mountain Snowflake and Ice Grip certifications.","displaySize":"","headline":null,"caption":"Blizzak IcePeak is Bridgestone's first tire to earn both 3-Peak Mountain Snowflake and Ice Grip certifications.","className":"","disableSlideshowImg":false,"size":{"original":{"width":400,"height":267,"url":"https://media.zenfs.com/en/prnewswire.com/99b0ebdd1b8daf0e695dab1f170d41cd"},"resized":{"url":"https://s.yimg.com/ny/api/res/1.2/K2WICpaTsv2yQSzlFADGXw--/YXBwaWQ9aGlnaGxhbmRlcjt3PTcwNTtoPTQ3MTtjZj13ZWJw/https://media.zenfs.com/en/prnewswire.com/99b0ebdd1b8daf0e695dab1f170d41cd","width":400,"height":267}},"href":"https://mma.prnewswire.com/media/2874287/Bridgestone_Blizzak_IcePeak.html","hrefExternal":true,"rel":"nofollow"},{"type":"text","content":"Launching nationally in May 2026, the Blizzak IcePeak tire replaces two tires in the Bridgestone lineup—the Blizzak WS90 tire and the Blizzak DM-V2 tire—providing exceptional winter performance for sedans, minivans, CUVs, SUVs and trucks. The new tire will be offered in 107 sizes from 14- to 22-inch variations, with the majority of sizes available at its launch in May. Once all 107 sizes are available, the Blizzak IcePeak tire will cover 97% of the U.S. light-duty vehicle market. Incorporating Bridgestone ENLITEN technology, the Blizzak IcePeak tire is engineered for both conventional combustion engine automobiles as well as hybrid and all-electric vehicles.","length":666,"tagName":"p"},{"type":"text","content":""Our Blizzak tire lineup moves from strength to strength, continually raising the standard for impressive winter weather control," said Ian McKenney, Senior Product Manager,...