Business
Braze Named a Leader in 2025 Gartner® Magic Quadrant™ for Multichannel Marketing Hubs for Third Consecutive Year
Recognized for Completeness of Vision and Ability to Execute NEW YORK--(BUSINESS WIRE)-- Braze (NASDAQ: BRZE), the leading customer engagement platform that
About this update from Braze, Inc.
[{"type":"text","content":"\nRecognized for Completeness of Vision and Ability to Execute\n\n\n NEW YORK--(BUSINESS WIRE)--\nBraze (NASDAQ: BRZE), the leading customer engagement platform that empowers brands to Be Absolutely Engaging™, today announced that it has been positioned by Gartner as a Leader in the Magic Quadrant for Multichannel Marketing Hubs for its AI-powered customer engagement platform. The evaluation was based on specific criteria that analyzed the company’s overall Completeness of Vision and Ability to Execute.\n\n\n“This marks the third consecutive year that Braze has been named a Leader by Gartner® Magic Quadrant™, a recognition that we believe underscores our commitment to help brands turn action into interaction by delivering personalized AI-powered experiences at scale,” said Bill Magnuson, Cofounder and CEO of Braze. “As a Leader in the market we are passionate about amplifying and advancing the customer engagement industry overall by offering intelligent, adaptable, and composable personalization solutions that enable marketers to drive strong business outcomes.”\n\n\nBraze has continuously prioritized product development across the platform, such as with the recent acquisition of OfferFit and expansion of BrazeAIᵀᴹ which help marketers ideate, create, test, and improve their customer engagement programs. Braze continues to focus on product innovation, doubling down on native support for new channels like RCS messaging and Banners, introducing the Braze Data Platform to support data agility, and bringing forth new tools that have deepened the platform’s reporting and analytics capabilities.\n\n\nMagic Quadrant reports are a culmination of research in specific markets, providing a wide-angle view of the graphical competitive positioning of four types of technology providers. Providers are positioned into four quadrants: Leaders, Challengers, Visionaries and Niche Players. The research enables you to compare a technology provider’s strengths and challenges with your specific needs.\n\n\nTo learn more about Braze and the market, read the Braze blog or download a complimentary copy of the Magic Quadrant for Multichannel Marketing Hubs report here.\n\n\n*Gartner, Magic Quadrant for Multichannel Marketing Hubs, Audrey Brosnan, Tia Smart, Julian Poulter, Greg Carlucci, Matt Moorut, Suzanne Schwartz, Julia Multedo, 22 September 2025.\n\n...