Business
Rebel FC signs sponsorship deal with Utilita
Rebel FC signs sponsorship deal with Utilita.
About this update from Brave Bison Group Plc
[{"type":"text","content":"\n \nRNS Number : 2684I Brave Bison Group PLC 23 November 2018 \n\nRNS Reach\n \n23 November 2018\n \nBrave Bison Group plc\n(\"Brave Bison\" or \"the Group\")\n \nRebel FC signs sponsorship deal with Utilita\n \nBrave Bison has entered into a two-year deal with energy provider Utilita Energy Limited (\"Utilita\") for 'front of shirt' sponsorship of Rebel FC, the social influencer football team developed by Brave Bison in partnership with YouTube star Callum Airey (better known as Calfreezy).\n \nThis agreement sees Rebel FC join professional football clubs such as Leeds United, Southampton and Aston Villa who are also partners of Utilita, one of the UK's fastest growing independent energy suppliers.\n \nThe sponsorship agreement sits alongside the previously announced sponsorship and supplier deal with Under Armour and precedes Rebel FC's debut in this year's Wembley Cup on Sunday 25 November 2018. The team will be taking on fellow influencer football sides Hashtag United, The F2 and XOFC in a knock-out tournament featuring YouTube's most talked about teams as well as footballing legends such as Michael Essien and Cafu. \n \nRebel FC will wear bespoke kits featuring the Utlita logo for all their matches, which are broadcast to their amass of fans across social platforms as they continue their ambitious and unorthodox journey to the higher reaches of football - rebelling against the traditional system whilst entertaining their army of Gen Z fans.\n \nBrave Bison's Chief Executive, Claire Hungate, commented: \"Utilita are renowned for being a challenger brand and therefore a partnership with Rebel FC fits seamlessly with this reputation. I am delighted to see Rebel FC attract a major brand sponsor before they take part in their debut Wembley Cup and Utilita's decision to sponsor Rebel, alongside teams such as Leeds United and Aston Villa, really endorses our investment in creator football.\"\n \nUtilita's Director of Marketing and Communications, Jem Maidment, commented: \"Utilita is challenging the so-called 'Big Six' energy suppliers, similar to Rebel FC as they take on established social influencer brands in a competitive market. We are thrilled to be on board with Calfreezy and the team - not just for the Wembley Cup 2018 but to be powering the rebellion for the nex...