Business
Brave Bison appoints Exec VP & MD for JAPAC
Brave Bison appoints Exec VP & MD for JAPAC.
About this update from Brave Bison Group Plc
[{"type":"text","content":"\n \n \n RNS Number : 0220F\n Brave Bison Group PLC\n 04 March 2020\n \n \n \n \n RNS Reach announcement (non-regulatory)*\n \n \n \n \n \n \n Brave Bison Group plc \n \n (\"Brave Bison\" or the \"Company\")\n \n \n \n \n \n Brave Bison Appoints Caroline Campbell Troman as Executive Vice President & Managing Director for JAPAC\n \n \n \n \n \n \n Singapore, March 2020:\n \n Brave Bison, the social video company, appoints new Executive Vice President & Managing Director for JAPAC as it promotes \n General Manager for APAC, \n Caroline Campbell Troman, to the position. \n \n \n \n \n \n Over the past year, Brave Bison has produced impressive results in the Japan-Asia-Pacific region (JAPAC) and Caroline has been instrumental to this success. Her leadership has seen the Company's footprint expand into Japan and South Korea, which helped increase revenue in the JAPAC region by 115% last year through multiple successful branded content and influencer campaigns for clients including SK-II, LEGO, Accor Hotels, Land Rover and Uniqlo. The team within the region has grown as a result with a series of key hires that have helped accelerate growth and, in turn, achieve recognition from industry award boards.\n \n \n \n \n \n As Brave Bison's Executive Vice President & Managing Director for JAPAC, Caroline will continue to lead this division's fast expansion. In particular, having established an on-the-ground team in Japan, Caroline will focus on growth within the country, as well as South Korea and Thailand, with a view of expanding into China in 2021. She will also manage and further grow existing relationships with YouTube, the wider Google team and Unruly, who are all current partners. \n \n \n \n \n \n With many milestones achieved over the past year within JAPAC, Brave Bison has ambitious plans for 2020, which Caroline will spearhead. Primarily, the agency will open its Singapore HQ with its own studio. The space will allow the JAPAC team to take on the creation of original content, as well as accommodating the growing creative and production team. \n \n \n \n \n \n \n \"Further to expanding the team significantly from 2018-2019, we will continue to focus on growing our JAPAC business with a focus on key countries for us such as Japan, South Korea and Thailand. We have further f...