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Sprylogics' Cluuz.com Search Engine Featured in Globe & Mail
TORONTO, Aug. 18 /CNW/ - Sprylogics International Corp. (the "Company" or "Sprylogics") (TSX-VENT...
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[{"type":"text","content":"\n\n\n\nTORONTO, Aug. 18 /CNW/ - Sprylogics International Corp. (the "Company" or\n"Sprylogics") (TSX-VENTURE: SPY), a developer of next generation semantic\nsearch technologies was recently featured in the Globe & Mail online.\n\n\n-------------------------------------------------------------------------\n "A New Way to Challenge Google\n Some Upstarts Want Users to Rethink the Way They Find Information\n Online. The Tech Heavyweights Have Noticed"\n\n\nWhile tech heavyweights Microsoft Corp. and Yahoo Inc. spend billions\ntrying to wrestle control of the Web search industry from Google Inc., a\ngrowing collection of niche search engines are rethinking the way users find\ninformation - and they are catching the attention of the big three.\n\n\nBy developing tools that scour Web pages for the actual meanings of\nwords, rather than merely providing a list of sites with matching keywords,\nthese challengers hope to create services that help users find what they're\nlooking for faster.\n\n\nIt doesn't mean these upstarts are trying to beat Google at its own game.\nThat's not the point, says Michael Frank, chief executive officer of Toronto's\nSprylogics International Inc., the makers of Cluuz.com, a semantic search\nengine attempting to get users to rethink the way they find information\nonline.\n\n\n"What consumers want is to be able to find information faster, and they\nwant clues to help them find their way to that information faster," Mr. Frank\nsaid. "What we're doing is quite unique and nobody can do what we're doing."\n\n\nSearch engines such as Cluuz use the science of semantics - the study of\nmeaning in language - to produce more relevant searches.While the site works\nas a stand-alone search engine, it could also work if it were rolled into\nexisting offerings at Google, Yahoo or Microsoft's MSN, Mr. Frank said.\n\n\nIn July, Yahoo announced it was opening up its search index data to\ndevelopers as part of a project it dubbed Build your Own Search Service\n(BOSS). In a press release announcing the BOSS program, Cluuz was one of four\nservices Yahoo cited as examples of innovative search tools built using the\nplatform.\n\n\nCluuz grew out of business intelligence software that Sprylogics designed\nto help companies mine and analyze data on their own internal servers. ...