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Sprylogics and Anthem Sports & Entertainment Team Up In Fantasy Sports

TORONTO , May 19, 2015 /CNW/ -  Sprylogics International Corp. (TSXV: SPY) a techno...

articleBragg Gaming Group Inc.May 19, 20154/company/bragg-gaming-group-inc/news/sprylogics-and-anthem-sports-and-entertainment-team-up-in-fantasy-sports
Sprylogics and Anthem Sports & Entertainment Team Up In Fantasy Sports

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[{"type":"text","content":"\n\nTORONTO, May 19, 2015 /CNW/ - Sprylogics International Corp. (TSXV: SPY) a technology provider of semantic search, machine learned language and Natural Language Processing, is pleased to announce that it has entered into an agreement with Anthem Sports & Entertainment Corp. (\"Anthem\") a global specialty content platform focused on passionate sports and lifestyle communities across multiple media. \n\nUnder the terms of the agreement, the Sprylogics' BreakingSports app will provide Anthem's offerings including its award winning RotoExperts.com fantasy content, articles and FNTSY Sports Network videos and entertainment to its growing user base.\n\nIn exchange Anthem will market Sprylogics' BreakingSports app on Anthem's platforms. \n\n\"Anthem's strategy of aggressively pursuing and targeting passionate sports and lifestyle communities comprising of the male 18-54 demographic and related digital media assets across platforms and geographies fits perfectly with our objectives. Given their high quality, respected content and significant growth in several synergistic sports verticals, we are confident that we can help each other in the marketing, product development and growth of our combined products,\" said Marvin Igelman, CEO of Sprylogics. \"Our BreakingSports app will benefit greatly from the integration of Anthem's collective audience while in turn, providing Anthem a valuable mobile sports information platform to complement its products.\" \n\nCommenting on this agreement, Louis M. Maione, Chief Strategy Officer of Anthem stated: \"We look forward to offering our unique fantasy sports content to the BreakingSports audience, enabling us to collaborate on achieving collective user growth and capitalize on new revenue opportunities, especially given their partnership with Fox Sports Radio Network, through iHeartMedia, a leading radio content internet-based streaming provider.\"\n\nBreakingSports tracks social media in real-time for significant sports information and events and distributes summarized information through fully automated real-time push notifications to consumers. By utilizing advanced artificial intelligence techniques, the BreakingSports app can detect events in real time as they are announced on social media. It will determine the nature of the events, attribute the eve...

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