Business
Bragg Gaming Group Leaps into 'AI-First' Future with Golden Whale Partnership
Partnership serves as a foundational step in building the Bragg AI Brain Sets new ind...
About this update from Bragg Gaming Group Inc.
[{"type":"text","content":"Bragg Gaming Group Leaps into ‘AI-First’ Future with Golden Whale Partnership\n\n\n .bwalignc { text-align: center; list-style-position: inside }\n.bwlistdisc { list-style-type: disc }\n \n\n\n\n\n\n\n Partnership serves as a foundational step in building the Bragg AI Brain\n \n\n\n\n\n\n Sets new industry standard by deploying advanced predictive machine learning to optimize player engagement\n \n\n\n\n\n\n Designed to validate and deploy the most accurate predictive models in the market\n \n\n\n\n\n\n\n Bragg Gaming Group (\n \n NASDAQ: BRAG\n \n ,\n \n TSX: BRAG\n \n ) (“\n \n Bragg\n \n ” or the “\n \n Company\n \n ”), a leading content-driven iGaming technology provider, today announced a strategic partnership with Golden Whale Productions (\"Golden Whale\"), a recognized leader in iGaming data science.\n \n\n This collaboration directly supports the Company’s current strategic objectives of utilizing artificial intelligence (“AI”) to drive cost efficiencies and improve operational excellence and marks a major milestone in Bragg’s roadmap to becoming a fully AI-First company by 2027.\n \n\n As part of the agreement, Bragg will leverage Golden Whale’s advanced machine learning and proprietary AI models, called\n \n Foundation\n \n , to enhance the predictive intelligence capabilities of the Bragg Player Account Management (PAM) platform.\n \n\n As a direct benefit of this partnership and a crucial value differentiator in the market, all Bragg's current and future platform customers will have the ability to see the benefits of AI-powered predictive intelligence first hand through a proof of concept - proof of value type engagement.\n \n\n This will provide the clearest illustration to partners that the system is robust and can meet any demands made - representing a crucial operational advantage which can be leveraged by the Company in its 30+ regulated markets.\n \n\n\n Building the Bragg AI Brain\n \n\n\n “This partnership serves as a foundational step in the development of what we call the Bragg AI Brain, a data-driven artificial intelligence engine designed to power smarter decisions and intelligent products across the Bragg's Ecosystem,” commented\n \n Luka Pataky, Bragg’s Executive VP of AI and Innovation.\n \n\n\n By integr...