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Brag House (NASDAQ: TBH) CEO Lavell Juan Malloy II Featured in Impact Magazine, Details "Culture to Capital" Playbook Interview outlines strategy to merge Brag House's authentic Gen Z engagement model with House of Doge's digital ownership infrastructure
NEW YORK and MIAMI, Nov. 12, 2025 (GLOBE NEWSWIRE) -- Brag House Holdings, Inc. (NASDAQ: TBH) ("Brag House") and its merger partner, House of Doge Inc.
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[{"type":"text","content":"NEW YORK and MIAMI, Nov. 12, 2025 (GLOBE NEWSWIRE) -- Brag House Holdings, Inc. (NASDAQ: TBH) (\"Brag House\") and its merger partner, House of Doge Inc. (\"House of Doge\"), the official corporate arm of the Dogecoin Foundation, today highlighted a new feature interview with Chairman and CEO Lavell Juan Malloy II, published by Impact Magazine. The article, titled \"Where Culture Meets Capital: Lavell Juan Malloy II on Turning Gen Z Engagement into Digital Ownership\", details Mr. Malloy's \"Culture to Capital Playbook\" and the company's strategy to evolve from its media platform roots into a new financial powerhouse. The interview explores how Brag House successfully engaged the Gen Z demographic and secured partnerships with Fortune 500 brands like McDonald’s and Coca-Cola. \"Being featured in Impact Magazine is a welcome validation of our 'Culture to Capital' strategy,\" said Lavell Juan Malloy II, Chairman and CEO of Brag House Holdings. \"The article captures the essence of our evolution. As I mentioned in the interview, 'Brag House gave Gen Z a voice. Now, we’re giving them ownership'. This merger is the next logical step, scaling our model to bridge the energy of culture with the infrastructure of capital.\" The interview reiterates the combined entity's post-merger strategy, which leverages Brag House's expertise in authentic community engagement and House of Doge's financial technology infrastructure. The vision is centered on three key verticals: Payments Infrastructure: Building Dogecoin merchant rails, wallets, and debit cards to allow users to spend Dogecoin in everyday commerce.Real-World Asset (RWA) Tokenization: Fractionalizing ownership of tangible, high-value assets that communities are passionate about, such as professional sports clubs, real estate, and collectibles.Brand & Licensing Ecosystem: Expanding the Dogecoin brand into sports, lifestyle, and financial products to create a self-contained economic ecosystem where culture and commerce meet. The feature also highlights Mr. Malloy's unique background as a college athlete, securities lawyer, and serial founder as a key driver for the company's compliance-first approach to innovation. \"I’m a securities lawyer by training, so compliance is part of my DNA,\" Malloy states in the interview. \"We innovate with guardrails.\" To Learn more about how culture mee...