Press release
KAYAK Launches WTF (What the Future) Travel Trend Report
Rise in City Jumping, Spiritual Sidequests and Feedbooking among top travel predictions for travel by 2030 STAMFORD, Conn., Jan. 23, 2025 /PRNewswire/ -- Out
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[{"type":"text","content":"Rise in City Jumping, Spiritual Sidequests and Feedbooking among top travel predictions for travel by 2030\nSTAMFORD, Conn., Jan. 23, 2025 /PRNewswire/ -- Out with single-stop journeys, in with city jumping adventures. Bid farewell to self-care trips and welcome journeys of self-discovery and cosmetic-cations. Loyalty programs take a back seat as price-conscious travelers seek better deals.\n\n \n \n \n \n \n \n\n \nToday, KAYAK, the world's leading travel search engine, is rolling out its WTF - What the Future - report, giving travelers a first look at the hottest travel trends shaping the next 5 years.\nDiving into survey insights from over 9,000 individuals spanning 9 countries, exclusive interviews with KAYAK executives, and an in-depth analysis of KAYAK's billions of searches, KAYAK teamed up with The Future Laboratory, a trailblazer in trend forecasting, to unveil eight groundbreaking travel trends set to dominate your social media feeds and shape the future of travel by 2025.\nSo… What's The Future? KAYAK's Travel Predictions for 2030 \nAI AgentsA new wave of travel agents is emerging, focusing on personalized travel experiences. Over one third (36%) of Americans would use AI for travel recommendations and inspiration. Another third wish AI could simplify comparing flight and hotel prices (33% and 34%) . While 71% of Americans have yet to try AI for trip planning, by 2030, AI assistants will be more commonly used.\n\"AI is already rapidly improving customer support for travel delays and itinerary changes. It's also suggesting personalized recommendations of places to visit and things to do. The next big step forward will be automated bookings - and we're already making KAYAK AI agent-friendly.\" - Steve Hafner, CEO of KAYAK\nCity Jumpin', Jumpin'By 2030, travelers will prioritize multi-stop trips over single destination vacations. Looking ahead to next year, there's already 45% of Americans who are planning to \"city jump\" or visit multiple cities in a single vacation. Why? 47% want to experience more during their trip and 49% are all about affordability. This year, 93% of Americans aim to explore 1 to 5 cities per trip. And by 2030, that number could double.\nVitamin TBy 2030, the value of a trip will hinge on wellness scores. KAYAK notes a surge in wellness travel, with pools as the top searched hotel amenity globally,...