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Family and friend group travel back on the cards Agoda survey shows

Four out of five will take a family holiday in the next 12 monthsTravelling with a group of friends is more likely than travelling with extended family

articleBooking Holdings Inc. Common StockDecember 21, 20225/company/booking-holdings-inc/news/family-and-friend-group-travel-back-on-the-cards-agoda-survey-shows-2022-12-21
Family and friend group travel back on the cards Agoda survey shows

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[{"type":"text","content":"Four out of five will take a family holiday in the next 12 monthsTravelling with a group of friends is more likely than travelling with extended family Families gravitate towards budget accommodation, Agoda Homes style vacation rentals and All inclusive resortsSINGAPORE, Dec. 21, 2022 /PRNewswire/ -- With year-end school holidays in full swing, digital travel platform Agoda's Family Travel Trend survey 2022 reveals that four out of five travelers will take a vacation with immediate family in the next 12 months and, while travelling with friends proves more popular than travelling with extended family, still more than half (52%) are keen to catch up with relatives for their vacation.\n\nTravelers from Singapore (61%), Taiwan (61%) and Vietnam (59%) are most likely to take at least one trip with immediate family. Meanwhile, people from The Philippines (47%), Indonesia (40%) and Malaysia (35%) are most likely to plan two or more family jaunts in the coming year. When it comes to vacationing with extended family, its travelers from Indonesia, the Philippines and Vietnam that take the top three spots, with those from Japan, Korea and Singapore least likely to take the whole family along for their travels.\n\"The more the merrier for holidays seems to be the message across South East Asia, India and beyond this year as Asia finally reopens for travel. The Agoda Family Travel Survey shows people really want to enjoy the company of friends or extended family on their vacations with more than 80% of travelers planning to travel with immediate family and 52% opting to travel with other relatives too,\" explained Enric Casals, Regional Vice President, Southeast Asia, Oceania and India, Agoda. \nFriends reuniting\nAustralians are renowned for their love of their mates, but it seems it doesn't translate to going on holiday with them, with travelers from Australia ranking only 9th most likely to take a trip with friends this year, knocked off the top spot by travelers from the Philippines, followed by Vietnamese and Indian travelers. \n2023 Value hunters \nWhen it comes to travelling with families or in a group travelers worldwide are seeking more value for their trips with Budget Hotels, Agoda Homes vacation rentals and Inclusive Resorts cited as the top three group travel preferences.\n\"Family travelers often have more complex requirements...

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