Lifestyle
Agoda Unveils Ranking of Asia's Top Rural Destinations: Highland Tourism on the Rise
Digital travel platform Agoda has announced its list of top rural destinations in Asia, offering travelers a chance to explore beyond bustling big-city hotspots. Malaysia's lush Cameron Highlands took the crown for the most popular rural destination in Asia, followed by Khao Yai (Thailand) and Puncak (Indonesia) in the top three.
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[{"type":"text","content":"SINGAPORE, Sept. 15, 2025 /PRNewswire/ -- Digital travel platform Agoda has announced its list of top rural destinations in Asia, offering travelers a chance to explore beyond bustling big-city hotspots. Malaysia's lush Cameron Highlands took the crown for the most popular rural destination in Asia, followed by Khao Yai (Thailand) and Puncak (Indonesia) in the top three.","length":377,"tagName":"p"},{"type":"image","alt":"(PRNewsfoto/Agoda)","displaySize":"","headline":null,"caption":"(PRNewsfoto/Agoda)","className":"","disableSlideshowImg":false,"size":{"original":{"width":400,"height":205,"url":"https://media.zenfs.com/en/prnewswire.com/ac279a15bf51036c9c2a86405aed2b52"},"resized":{"url":"https://s.yimg.com/ny/api/res/1.2/O46JGP5uTKaNRt5wNi8mBw--/YXBwaWQ9aGlnaGxhbmRlcjt3PTcwNTtoPTM2MTtjZj13ZWJw/https://media.zenfs.com/en/prnewswire.com/ac279a15bf51036c9c2a86405aed2b52","width":400,"height":205}},"href":"https://mma.prnewswire.com/media/2567836/Agoda.html","hrefExternal":true,"rel":"nofollow"},{"type":"text","content":"Rural destinations, particularly those nestled in mountains and hillsides, are gaining popularity among travelers seeking to immerse themselves in local culture and natural beauty. These charming highland locales offer a slower pace of life, allowing visitors to unwind and connect with the environment, away from the hustle and bustle of crowded urban hubs.","length":358,"tagName":"p"},{"type":"text","content":"Agoda's data, which ranks destinations across eight markets in Asia with a population under 50,000 based on accommodation searches made on Agoda between 15 February to 15 August 2025, also revealed that Fujikawaguchiko (Japan), Kenting (Taiwan), Sapa (Vietnam), Munnar (India), and Pyeongchang-gun (South Korea) earned a spot as the top eight rural destinations in Asia.","length":374,"tagName":"p"},{"type":"text","content":"From the lush landscapes of Cameron Highlands in Malaysia to the serene beauty of Fujikawaguchiko in Japan, these secluded spots provide a distinct flavor and promise a refreshing escape from city life.","length":202,"tagName":"p"},{"type":"list","items":[{"val":[{"type":"text","content":"Cameron Highlands (Malaysia) Nestled in the heart of Malaysia, Cameron Highlands is renowned for its cool climate and stunning tea plantations. Travelers can explore lush green landscapes, visit v...