Business
Launch of German language website
Launch of German language website.

About this update from Boohoo Group Plc
[{"type":"text","content":"\n \nRNS Number : 9183M boohoo.com plc 22 July 2014 \n \n\n\n\n\n\nFor Immediate Release \n\n\n22 July 2014\n\n\n\n\n \n \n \n \nboohoo.com plc\n(\"boohoo.com\" or the \"Company\")\n \nLaunch of German language website\n \nboohoo.com, one of the UK's largest pure-play online, own brand fashion retailers, is pleased to announce the launch of its new German language website.\n \nThis is the third foreign language site following the launch of the French site in October 2013 and the Spanish site in May 2014. The launch will be supported by a marketing campaign in Germany.\n \nIn addition to the new site, boohoo.com has also recently added three further currencies; Swedish Krona, Danish Krone and Norwegian Krone. This adds to the existing six currencies already available: Euros, US Dollars, Australian Dollars, Canadian Dollars, New Zealand Dollars and Pounds Sterling.\n \nFor the year ended 28 February 2014, International sales accounted for 35% of total sales and the additional launch of the German language site and new currencies will further extend boohoo.com's global presence.\n \n \nEnquiries:\n \n\n\n\n\nboohoo.com plc\nMahmud Kamani, Joint Chief Executive\nCarol Kane, Joint Chief Executive\nNeil Catto, Chief Financial Officer\nBenjamin Robertson, Investor Relations\n \n\n\nc/o Buchanan +44 (0)20 7466 5000\n \n \n \[email protected]\n\n\n\n\nBuchanan - Financial PR adviser\nRichard Oldworth\nHelen Chan\nGabriella Clinkard\n \n\n\n+44 (0)20 7466 5000\[email protected]\n\n\n\n\nZeus Capital - Nominated adviser and broker\nNick Cowles\nAndrew Jones\nJohn Goold\n \n\n\n \nTel: +44 (0)161 831 1512\n \nTel: +44 (0)20 7533 7727\n\n\n\n\n \nAbout boohoo.com\n \n\"The Global Fashion Leader for a Social Generation\"\n \nboohoo.com is one of the UK's largest pure-play online, own brand fashion retailers. The Company designs, sources, markets and sells own brand clothing, shoes and accessories through the www.boohoo.com website to a core market of 14-35 year old consumers in the UK and globally.\n \nboohoo.com is focused on selling the latest on-trend fashions across a range of aspirational, but value orientated, b...