Business
Kyle Forgeard Endorses Amino on Instagram Following a Strong First Month for the AI Calorie Counter App
Vancouver, British Columbia--(Newsfile Corp. - October 17, 2025) - Boba Mint Holdings Ltd. (CSE: TNJ) (OTCQB: WERDF) ("Boba Mint" or the "Company") and its subsidiary WERD Studios are pleased to announce that Amino, the new AI-powered calorie counter app, announced the completion of a successful first month since launch, marked by strong user growth and the first of several planned celebrity endorsements, as on October 14, Kyle Forgeard, creator of NELK and Full Send, officially endorsed Amino..
About this update from Boba Mint Holdings Ltd
[{"type":"text","content":"Vancouver, British Columbia--(Newsfile Corp. - October 17, 2025) - Boba Mint Holdings Ltd. (CSE: TNJ) (OTCQB: WERDF) ("Boba Mint" or the "Company") and its subsidiary WERD Studios are pleased to announce that Amino, the new AI-powered calorie counter app, announced the completion of a successful first month since launch, marked by strong user growth and the first of several planned celebrity endorsements, as on October 14, Kyle Forgeard, creator of NELK and Full Send, officially endorsed Amino in a dedicated Instagram story post introducing the app to his followers. Mr. Forgeard receives compensation for his role as a brand ambassador of Amino, however no securities have been issued to Mr. Forgeard in connection with this role.Amino's first month focused on marketing tests, performance analysis, and establishing a scalable growth framework. The company's initial strategy utilized digital-only channels, including paid Instagram advertising, micro-influencer partnerships, and organic community engagement. With a modest initial marketing budget and small-scale influencer activations, Amino signed up more than 11,000 users during the first 30 days.","length":1192,"tagName":"p"},{"type":"text","content":"Early campaign performance showed strong acquisition efficiency and user engagement, confirming the effectiveness of Amino's data-driven creative strategy. The combination of paid media, influencer-generated content, and organic community activity has demonstrated a cost-efficient and repeatable model. Based on these results, Amino plans to expand marketing investment in the next phase while continuing to refine performance across all active channels.","length":459,"tagName":"p"},{"type":"text","content":"During active paid and influencer campaigns, Amino has averaged approximately 100 new downloads per day. Forgeard's initial Instagram post generated nearly 2000 new users within 24 hours, bringing total users to approximately 13000. The post featured a simple demonstration of the app with no direct promotional messaging, underscoring the impact of authentic creator-driven engagement.","length":390,"tagName":"p"},{"type":"text","content":"Building on this foundation, Amino plans to increase its marketing spend and expand partnerships through additional NELK team members and other high-profile creat...