Business
Bloomsbury Partnership with YOOX NET-A-PORTER
Bloomsbury Partnership with YOOX NET-A-PORTER.
About this update from Bloomsbury Publishing Plc
[{"type":"text","content":"\n \nRNS Number : 9340U Bloomsbury Publishing PLC 18 July 2018 \n\n18 July 2018 \nBLOOMSBURY PUBLISHING Plc \n(\"Bloomsbury\")\n \nBloomsbury Partnership with YOOX NET-A-PORTER GROUP\n \nA FRONT ROW SEAT AT FASHION HISTORY: YOOX NET-A-PORTER GROUP AND BLOOMSBURY PARTNER TO BRING FASHION VIDEO ARCHIVE TO EDUCATIONAL MARKET\n \nBloomsbury Publishing Plc is pleased to announce a partnership with YOOX NET-A-PORTER GROUP (YNAP) to make rare fashion show footage pre-dating the rise of digital formats available to the educational market for the first time. The YOOX NET-A-PORTER GROUP Runway Archive Collection offers an unrivalled window onto fashion history between 1979 and 2003. YNAP has been digitizing and adding descriptors since that time to make the extraordinary content fully discoverable, while also working closely with key fashion institutions to support student learning.\nShowcasing hundreds of hours of footage from the world's most influential designers, 3,000 videos trace fashion history over two of its most transformational decades and chronicle the development of the runway from showcase to spectacle. \nKathryn Earle, Managing Director of Bloomsbury Digital Resources, said: \"We're thrilled to be making this priceless resource available to the educational market exclusively through Bloomsbury. The period covered by the archive saw the disruptive impact of innovative designers such as the Antwerp Six, Rei Kawakubo and Hussein Chalayan; it spans more than two decades of London, Paris, New York and Milan runway shows and includes absolutely priceless footage, such as Alexander McQueen's 1992 Jack the Ripper graduate show, Jean Paul Gaultier's controversial 'Rabbi Chic' show, extraordinary Westwood and rare Galliano, as well as the radical Belgian Martin Margiela. It is an absolute treasure trove for fashion students and researchers as well as anyone interested in broader cultural and aesthetic trends of the period. It's a miracle that this footage has survived. Alongside a rapidly growing suite of products that contribute to Bloomsbury's digital strategy, this archive will be an absolute jewel in our fashion offering.\" \nThe footage will be accompanied by hundreds of exclusive, scholarly articles providing essential context. Shedding light on key collections, the evolution of trends, colours, individual ...