Business
elevate.io partners with Epidemic Sound
Blackbird plc has announced a strategic partnership with Epidemic Sound, a leading music licensing platform, to integrate Epidemic Sound's extensive music and sound effects catalogue directly into Blackbird's collaborative video editing platform, elevate.io, by the end of the first quarter of 2026. This integration aims to enhance the user experience by providing creators with instant access to royalty-free music, thereby simplifying content creation and eliminating copyright concerns. Industry analysts project the collaborative video editing market to reach $4.5 billion by 2029, and this partnership is expected to bolster elevate.io's competitive position within this growing market. Disclaimer*
About this update from Blackbird Plc
[{"type":"text","content":"\n\nReach announcement*\nBlackbird plc (the \"Company\")\n \nelevate.io partners with Epidemic Sound to bring music to its collaborative video creation platform\n \nelevate.io continues its strategy of rapid platform iteration, focussing on global leading partners like Epidemic Sound to deliver ultimate creative experience to the Creator Community.\n \n7 January 2026, London - Blackbird plc (AIM:BIRD), the developer of the browser-based collaborative video editor elevate.io, today announces a partnership with Epidemic Sound, the leading music licensing platform for creators and brands.\n \nThis partnership will mean Epidemic Sound's expansive music catalogue will be integrated directly into elevate.io, the Company's online collaborative video editing platform, before the end of the first quarter of 2026. This integration will give elevate.io users instant access to Epidemic Sound's world-class catalogue of music and sound effects within the platform's editor, making it easier than ever to create polished, professional content and removing the stress of copyright worries or additional royalties.\n \nCreator-first company Epidemic Sound provides high-quality, royalty-free music and sound effects for creators, brands and media companies. By owning all the rights to its catalogue, it makes music licensing simple, safe and worry-free. Its surging popularity generates over 3 billion views per day from videos which include Epidemic Sound's music.\n \nTrusted by global brands including GoPro, Coca-Cola, Apple and Levi's, Epidemic Sound is deeply embedded in the creator ecosystem through partnerships with renowned artists such as legendary guitarist Johnny Marr and integrations across platforms such as YouTube, TikTok, Adobe, Canva and DaVinci Resolve.\n \n\"Industry analysts forecast the collaborative video editing market will reach $4.5 billion by 2029. elevate.io aims to lead this category by bringing world class video creation tools to our customers within a single, seamless experience. Every creator knows that music not only embellishes their stories, it completes them.\" said Blackbird Executive Chair, Ian McDonough. \"Partnering with Epidemic Sound to provide an integrated, fluid experience not only enhances elevate.io's value proposition for its users, but enables them to create, iterate a...