Business
Blackbaud Celebrates a World of Good on GivingTuesday
Blackbaud to Ring the Nasdaq Closing Bell and Kick Off the Global Giving Holiday CHARLESTON, S.C., Nov. 29, 2021 /PRNewswire/ -- Blackbaud (NASDAQ: BLKB), the
About this update from Blackbaud, Inc.
[{"type":"text","content":"Blackbaud to Ring the Nasdaq Closing Bell and Kick Off the Global Giving Holiday\n\n\nCHARLESTON, S.C., Nov. 29, 2021 /PRNewswire/ -- Blackbaud (NASDAQ: BLKB), the world's leading cloud software company powering social good, today will ring the closing bell at Nasdaq to celebrate GivingTuesday. Created in 2012, GivingTuesday is a global movement focused on generosity that encourages people to give—whether it's time, donations or the power of their voices—on the Tuesday following Black Friday and Cyber Monday. \n\"As a founding partner of GivingTuesday, we are thrilled to help kick off the holiday,\" said Rachel Hutchisson, vice president of global social responsibility at Blackbaud. \"While we are ringing the closing bell at Nasdaq today, GivingTuesday will be kicking off in Australia and will continue around the world tomorrow. We are honored to raise awareness of this important day of giving and to celebrate the efforts of our customers, our employees and all the change agents out there who work every day to help good take over.\"\nBlackbaud's vision is to power an Ecosystem of Good® that builds a better world. The company's software connects millions of people to hundreds of thousands of causes and institutions in more than 100 countries, unleashing billions of dollars of giving and driving impact across countless lives and communities. With products that are purpose-built for social good organizations, and with a steady stream of innovation, Blackbaud is making it easier than ever to raise more funds for good.\nThis innovation enables Blackbaud's social good customers globally to create positive change in their communities—both on GivingTuesday and year-round. This includes examples like:\nBrother's Brother Foundation, which increased day-of fundraising more than 700% last GivingTuesday with the help of Blackbaud Luminate Online®, to further the organization's mission of supporting localized programs in the areas of Healthcare, Infrastructure, Disaster Response, and Education (H.I.D.E); Ronald McDonald House Charities Bay Area, which relied on Blackbaud Raiser's Edge NXT and Blackbaud Target Analytics® to make data-driven decisions that helped the nonprofit increase major gift revenue last year by 300% and its year-end appeal total by 44% so it could continue providing essential housing, meals and support services to familie...