Business
Best Buy launches digital marketplace, more than doubling number of products available online
MINNEAPOLIS, August 19, 2025--Starting today, Best Buy customers can find a whole lot more when shopping on BestBuy.com and through the Best Buy App. The company’s digital marketplace officially launches today, more than doubling the number of products available and adding entirely new brands, categories and products that can serve more customers’ needs than ever before.
About this update from Best Buy Co., Inc.
[{"type":"image","alt":"Best Buy launches digital marketplace, more than doubling number of products available online","displaySize":"","headline":null,"caption":"Best Buy launches digital marketplace, more than doubling number of products available online","credit":null,"className":"","disableSlideshowImg":false,"size":{"original":{"width":480,"height":320,"url":"https://media.zenfs.com/en/business-wire.com/8840be8cc7320f81f94bb2fd6d4dbe46"},"resized":{"url":"https://s.yimg.com/ny/api/res/1.2/AmxhhY8HsOPsSzuvnjOwQg--/YXBwaWQ9aGlnaGxhbmRlcjt3PTk2MDtoPTY0MDtjZj13ZWJw/https://media.zenfs.com/en/business-wire.com/8840be8cc7320f81f94bb2fd6d4dbe46","width":480,"height":320}},"lazy":false},{"type":"image","alt":"","displaySize":"","headline":null,"caption":"","credit":null,"className":"","disableSlideshowImg":false,"size":{"original":{"width":480,"height":329,"url":"https://media.zenfs.com/en/business-wire.com/e4db64c7e5d653ec783acd84dc97edbf"},"resized":{"url":"https://s.yimg.com/ny/api/res/1.2/FHuy8LASjBuh4H3yqyefAQ--/YXBwaWQ9aGlnaGxhbmRlcjt3PTk2MDtoPTY1ODtjZj13ZWJw/https://media.zenfs.com/en/business-wire.com/e4db64c7e5d653ec783acd84dc97edbf","width":480,"height":329}}},{"type":"text","content":"New third-party seller platform significantly expands tech, introduces categories and partnerships","length":98,"tagName":"p","attribs":{}},{"type":"text","content":"MINNEAPOLIS, August 19, 2025--(BUSINESS WIRE)--Starting today, Best Buy customers can find a whole lot more when shopping on BestBuy.com and through the Best Buy App. The company’s digital marketplace officially launches today, more than doubling the number of products available and adding entirely new brands, categories and products that can serve more customers’ needs than ever before.","length":390,"tagName":"p"},{"type":"text","content":"Best Buy Marketplace, powered by Mirakl, marks the largest expansion ever of Best Buy’s product assortment, while seamlessly integrating the new products from sellers across all digital experiences. Customers can now explore and shop from hundreds of new brands and added categories like seasonal decor, automotive tech, office and home, and movies and music. Best Buy will also soon introduce licensed sports merchandise to its product lineup.","length":444,"tagName":"p"},{"type":"text","content":""Our customers have always looked to us to bring excitement and insp...