Business
Baristas Signs Master Franchise Development Deal Spanning Eight States With Established Multi Franchise Management Group
Baristas Signs Master Franchise Development Deal Spanning Eight States With Established Multi Franchise Management Group.
About this update from Baristas Coffee Company Inc.
[{"type":"text","content":"\nSEATTLE, May 20, 2014 (GLOBE NEWSWIRE) -- Baristas Coffee Company, Inc. (OTCPK:BCCI), Via GlobeNewswire NASDAQ QMX worldwide news service is announcing that announced that it has signed an exclusive Master Franchise Development deal with BMOC for the development, construction, and management of franchises eight states including NJ, PA, OH, IN, IL, MI, WI, MN. The deal exempts the previously purchased franchise rights owned by Cuppa Joe's in Manalapan County, NJ managed by Joey Pagano.\n\n\tThe group led by Lance L. Lehr has a long history in successfully developing franchise territories, franchised hotels, independent hotel resort properties such as Hyatt, Starwood, IHG and Choice Hotels, Water Parks, numerous franchised and independent restaurant development including Applebees, Quaker Steak and Lube, Damons Grill, Valentinos Italian, Safari Steakhouse, and extensive consulting in Hotel, Resort, and Restaurant Industries. As part of the deal BMOC will provide $25,000 of national advertising per month specifically targeted at attracting franchisees for the duration of the agreement. Mr. Lehr has 18 years of senior management experience in the hospitality industry. Mr. Lehr's entrepreneurial management style of leadership focuses on empowering associates and holding them accountable for high level performance. This has led to the successful development and operation of several companies in the hospitality industry recently including Hybrid Hospitality Inc. and American Resort Management, LLC.\n\n\tCEO Barry Henthorn stated, \"The new partnership came as a direct result of or recent exposure in Inc. Magazine being designated as \"Most Exciting New Franchise of 2014\" in the current issue including the franchise resource guide. The success of our Joint venture in Cape Coral, and our proven business model allowed us to demonstrate why Baristas provides a truly unique and sound opportunity that can be obtained with minimal upfront capital. Working with Lance and his team is just what we needed in order to propel our franchise initiatives and growth.\n\n\tLance L. Lehr commented \"The Baristas Brand and concept is truly one of the best we have ever encountered. Baristas especially shines in its ROI of its relatively low capital cost coupled with aggressive labor and cost management. This  has led to Baristas success in the cost...